Imagine this: your designer sends you a draft of a new landing page. You spot a few things that need tweaking—the button color feels off, the spacing looks awkward, and the banner image doesn’t quite pop.
Now, you’re stuck typing out a long-winded email, trying to describe exactly what needs fixing.
This is where visual feedback tools can come to your rescue. From bug tracking tools to best website feedback tools, such software helps designers, developers, or project managers provide clear, actionable feedback with just a few clicks, saving everyone time.
In this blog post, we’ll discuss the key features and pricing of the best visual feedback tools to help you make your decision.
10 Best Visual Feedback Tools to Simplify Feedback in 2025
⏰ 60-Second Summary
Here’s a quick roundup of the top 10 visual feedback tools:
- : Best for visual project management and team collaboration
- MarkUp.io: Best for collaborative feedback on digital assets
- Pastel: Best for website feedback collection
- Filestage: Best for simplified review and approval processes
- InVision: Best for interactive prototyping and design collaboration
- Usersnap: Best for user feedback and bug tracking
- Ziflow: Best for accelerated creative review cycles
- Hotjar: Best for tracking user behavior analytics and insights
- BugHerd: Best for visual bug tracking and task management
- Frame.io: Best for real-time video collaboration and feedback
Visual feedback tools let users pinpoint issues directly on a design, screenshot, software, or webpage. Instead of deciphering vague descriptions like ‘The button on the top right doesn’t work,’ you get precise visual cues that eliminate guesswork. They bridge the gap between users and teams, making collaboration faster and more productive.
Here’s what you should look for to find one that fits your needs perfectly:
🖌️ Ease of use: Look for a simple and intuitive interface, ensuring everyone can jump in without a steep learning curve
⏱️ Real-time collaboration: A good tool should let you share and act on suggestions immediately, reducing delays in decision-making
🔗 Seamless integration: Your visual feedback tool should offer integration capabilities with other software like project management platforms, design tools, and communication apps to ensure a smooth project or graphic design workflow
📊 Robust analytics: Detailed insights like heatmaps, comment trends, and user behavior can help you turn feedback into actionable improvements quickly
🔒 Strong data security: Feedback often contains sensitive information. Prioritize tools that protect user data and comply with privacy regulations
Let’s see the 10 best visual feedback tools to communicate feedback clearly.
1. (Best for visual project management and team collaboration)
You send a long message explaining the changes needed, but your team member gets confused and asks follow-up questions. Now, you’re taking screenshots, trying to clarify things, and before you know it, the feedback loop has stretched over days.
With , you skip the back-and-forth. It’s the everything app for work that combines project management, visual communication, and task management in one platform.
for Design Teams helps you brainstorm ideas, share mockups, and get instant feedback. offers a variety of features that support efficient client and customer feedback collection and design project management.
Start with assigning tasks for different design or creative collaboration projects using Tasks. Once the mockup is ready, the designers can attach files to seek feedback.
Through Assign Comments and @mentions, team members can leave feedback directly on the design files, making the feedback process quick and seamless.
For more efficient feedback, use ’s Proofing feature. It helps you add comments directly to images, videos, and PDFs. Open the attachment from the task’s activity section, select Add Comment from the top-right corner, and share your feedback. You can assign the comments to team members to ensure accountability.
The best part? You can visualize ideas, plan strategies, and gather team feedback in real time with interactive Whiteboards. Click on specific elements on the whiteboard to assign tasks to your team members. Plus, it enables you to embed tasks and docs directly so you can provide contextual feedback.
You can also use Brain in Whiteboards to generate AI images and share visual references.
best features
limitations
- It has a steep learning curve due to a wide range of features
pricing
- Free Forever
- Unlimited: $7/month per user
- Business: $12/month per user
- Enterprise: Contact for pricing
- Brain: Add to any paid plan for $7 per member per month
ratings and reviews
- G2: 4.7/5 (9,000+ reviews)
- Capterra: 4.6/5 (4,000+ reviews)
What are real-life users saying about ?
Learn how you can Clips to share detailed feedback!👇
2. MarkUp.io (Best for collaborative feedback on digital assets)
MarkUp.io is a visual commenting platform that enables real-time collaboration on live websites and images. It supports annotation for 30 file types, including websites, images, PDFs, and videos, simplifying the feedback process for designers, developers, and marketing teams.
You can enter a URL, upload content, or drag and drop files to add comments. MarkUp.io also offers a Chrome extension to annotate web pages on Google Chrome.
MarkUp.io best features
- Invite an unlimited number of collaborators who can join as team members or guests without requiring registration
- Leave contextual comments directly on content through threads and @mentions
- Filter or search comments to find relevant feedback, making it easier to address particular concerns
MarkUp.io limitations
- Users have reported instances of slow loading times and unresponsiveness, which can disrupt the feedback process
- Some users have expressed frustration with Markup.io’s lack of support for .fig files from Figma
MarkUp.io pricing
- Free
- Pro: $79/month
- Enterprise: Custom pricing
MarkUp.io ratings and reviews
- G2: 4.8/5 (20+ reviews)
- Capterra: Not enough reviews
What are real-life users saying about MarkUp.io?
3. Pastel (Best for website feedback collection)
Pastel is a visual feedback tool designed to smoothen the review and approval process for marketing teams working on live websites. You can convert any website into a live canvas and leave comments directly on digital assets.
Pastel also allows you to pin each annotation to a specific element, which can record information like screen resolution and browser type to complete website revisions. With Pastel, you can even pause comments and control when you want to receive feedback.
Pastel best features
- Comment directly on live websites across any device to provide real-time visual feedback
- Integrate tasks seamlessly by automatically creating tickets in tools like Trello and Asana
- Add labels, such as ‘bug’ or ‘in progress’ to comments to organize and track feedback efficiently
Pastel limitations
- Pastel’s pricing may be considered high relative to its feature offerings, especially for users who do not utilize the platform extensively
- It’s interface can be confusing initially
Pastel pricing
- Free
- Solo: $35/month
- Studio: $119/month
- Enterprise: $450/month
Pastel ratings and reviews:
- G2: Not enough reviews
- Capterra: 4.5/5 (40+ reviews)
What are real-life users saying about Pastel?
💡Pro Tip: Use a ‘layered’ feedback approach where different team members add feedback in layers or stages, rather than all at once. This method allows for better focus on specific aspects of a design or project, resulting in more targeted and actionable insights
4. Filestage (Best for simplified review and approval processes)
Filestage is an online proofing platform that allows you to add comments to documents, images, videos, websites, and audio files, with a single tap. You can tag teammates for extra clarity and attach files to comments to share references.
Filestage also incorporates robust version control, enabling users to compare multiple versions of a file side-by-side. It automatically highlights the changes in the new version. Once the project owners have made the feedback, you can change the status to green to approve the changes or change it to orange to request further changes.
Filestage best features
- Enable precise, timestamped comments and annotations directly on visual content, ensuring every piece of feedback is contextual and tied to specific sections of a file
- Set multi-stage approval processes, where files are reviewed in a defined sequence, ensuring that stakeholders can approve or reject content in stages
- Upload multiple versions of a file and compare them visually, making it easier to track revisions and manage changes
- Send real-time notifications on feedback, updates, and approval status changes, ensuring that teams stay aligned and no crucial deadlines are missed
- Accommodate a wide range of file types, including videos, images, documents, websites, interactive HTML, and audio files, making it versatile for various project needs
Filestage limitations
- Filestage does not support direct file editing
Filestage pricing
- Free
- Basic: $129/month
- Professional: $369/month
- Enterprise: Custom pricing
Filestage ratings and reviews
- G2: 4.6/5 (200+ reviews)
- Capterra: 4.7/5 (20+ reviews)
What are real-life users saying about Filestage?
5. Miro (Best for interactive prototyping and design collaboration)
Miro is a visual collaboration and brainstorming tool that streamlines the design process for teams. You can use Miro’s canvas to create design briefs, generate prototypes, and share them with clients or team members for feedback.
The tool also allows you to share recorded video or audio feedback that anyone can play on the Miro board. Want instant feedback? Start a live call on the canvas. Plus, you can create visual notes and drag-and-drop board content into the notes to share detailed design feedback.
Miro best features
- Turn ideas into structured text documents
- Get clear feedback using dot voting, polls, and estimation tools
- Add sticky notes on the whiteboard to share ideas or feedback
- Integrate with Jira or other project management tools to convert feedback into tasks
Miro limitations
- Used have raised performance issues and slow loading times
- The platform’s versioning system may not always reflect the most recent changes, leading to confusion and potential errors in the design process
Miro pricing
- Free
- Starter: $8/month
- Business: $16/month
- Enterprise: Custom pricing
Miro ratings and reviews
- G2: 4.7/5 (5700+ reviews)
- Capterra: 4.7/5 (1600+ reviews)
What are real-life users saying about Miro?
📮 Insight: A typical knowledge worker has to connect with 6 people on average to get work done. This means reaching out to 6 core connections on a daily basis to gather essential context, align on priorities, and move projects forward.
The struggle is real—constant follow-ups, version confusion, and visibility black holes erode team productivity. A centralized platform like , with Connected Search and AI Knowledge Manager, tackles this by making context instantly available at your fingertips.
6. Usersnap (Best for user feedback and bug tracking)
Usersnap is a website feedback tool that helps gather direct feedback from users in the form of screenshots, annotations, and screen recordings—without the need for extra licenses or complex training.
Embed Usersnap’s feedback widget on your website or web app, allowing users to capture screenshots or recordings and share issues effortlessly. It helps create an agile and efficient feedback loop for product testing, feature validation, and issue tracking.
Usersnap best features
- Collect visual feedback directly in the browser, including annotated screenshots or screen recordings
- Create and launch surveys with conditional questions to calculate net promoter scores and get detailed analytics on user behavior
- Conduct cross-browser user testing by capturing and comparing screenshots to ensure a consistent user experience across different platforms
- Enjoy the flexibility and scalability of a cloud-based platform with no maintenance costs
Usersnap limitations
- Some users find the initial setup and customization of feedback buttons and widgets a bit complicated
- Usersnap’s pricing can be steep for smaller teams or startups, with more advanced features available only in higher-tier plans
Usersnap pricing
- Starter: $51.19/month (€49/month)
- Growth: $113.87/month (€109/month)
- Professional: $207.89/month (€199/month)
- Premium: $406.38/month (€389/month)
Usersnap ratings and reviews
- G2: 4.5/5 (80+ reviews)
- Capterra: 4.7/5 20+ reviews)
What are real-life users saying about Usersnap?
7. Ziflow (Best for accelerated creative review cycles)
Ziflow simplifies feedback and approval processes for creative teams, enabling pinpoint markup with frame-level and pixel-level accuracy. It offers rich annotation tools, automated workflows, and integration with numerous creative applications, all within a secure environment.
Ziflow offers ‘side-by-side’ mode for manual comparisons or ‘pixel by pixel’ mode to highlight differences between versions with customizable color options. You also use a range of annotation shapes, including square, circle, arrow, line, freehand drawing, and text selection, to provide detailed feedback.
Ziflow best features
- Annotate videos with precise time-coded comments for easier collaboration and review of video content
- Make your comments private or visible only to selected reviewers at certain stages, ensuring confidentiality
- Allow proof managers to upload new versions and maintain version control throughout the review process
- Connect with cloud storage services like Dropbox and Google Drive, and set up workflow automation to help your review process
Ziflow limitations
- Users receive numerous email notifications, which can become overwhelming
- Ziflow’s setup process can be challenging, especially those who are less tech-savvy
Ziflow pricing
- Free
- Standard: $249/month
- Pro: $399/month
- Enterprise: Custom pricing
Ziflow ratings and reviews
- G2: 4.5/5 (900+ reviews)
- Capterra: 4.8/5 (400+ reviews)
What are real-life users saying about Ziflow?
8. Hotjar (Best for user behavior analytics and insights)
Hotjar helps you visualize real-time user activity on your website with heatmaps. It shows where users click, scroll, or move on your website so you can improve the user experience. Unlike traditional analytics platforms that only track quantitative data, Hotjar dives deeper by capturing the ‘why’ behind user actions through Rage Clicks Maps.
Through its combination of heatmaps, session recordings, surveys, and user feedback, Hotjar helps you analyze user engagement patterns.
Hotjar best features
- Collect real-time user opinions through an easy-to-integrate feedback widget, and gather insights as users interact with specific elements of your site
- Watch real-time session recordings to uncover behavioral patterns, identify friction points that cause user frustration, and address issues
- Quickly launch surveys to gather customer feedback, ensuring you understand the thoughts behind their actions
Hotjar limitations
- Session recording may load slowly
- It can be difficult to customize the dashboard view
Hotjar pricing
- Basic: Free
- Plus: $39/month
- Business: $99/month
- Scale: $213/month
Hotjar ratings and reviews
- G2: 4.3/5 (300+ reviews)
- Capterra: 4.7/5 (530+ reviews)
What are real-time users saying about Hotjar?
9. BugHerd (Best for visual bug tracking and task management)
BugHerd specializes in visual feedback and bug tracking for website development. It is popular amongweb developers and designers seeking efficient ways to collect feedback, especially contextual website feedback from non-technical folks.
Clients can easily drop a pin to add comments by accessing the project link, without having to log in or create an account. It automatically captures the screen to add technical details and for more accurate feedback. Plus, the comments are automatically created as tasks on a Kanban board for easy tracking.
BugHerd best features
- Integrate with LambdaTest for seamless bug reporting
- Gather and organize feedback on various creative assets with its proofing tool
- Collect public feedback by enabling website visitors to share insights on specific issues, such as broken links or page errors
BugHerd limitations
- It does not offer the options to filter feedback
BugHerd pricing
- Standard: $49/month for 5 members
- Studio: $79/month for 10 members
- Premium: $149/month for 25 members
- Custom: Custom pricing
BugHerd ratings and reviews
- G2: 4.8/5 (140+ reviews)
- Capterra: 4.7/5 (60+ reviews)
What are real-life users saying about BugHerd?
10. Frame.io (Best for real-time video collaboration and feedback)
Acquired by Adobe, Frame.io is a popular design workflow management tool, which makes it easier to add feedback to video frames. Team members can add comments, upload reference images and videos, and use emojis to streamline the video production process.
Frame.io also allows full-screen viewing, zooming, and playback control for an immersive review process. You can group assets, assign specific reviewers, and notify people to get feedback quickly.
Frame.io best features
- Add in-context comments and make on-screen annotations with Frame.io for streamlined feedback
- Organize reviews by stacking asset versions automatically and enabling side-by-side comparisons to track progress
- Manage feedback seamlessly by responding to comment threads directly within Creative Cloud applications integrated with Frame.io
- Secure assets with advanced features like SSO/2FA, Storage Connect, and precise permissions for upload/download, comment-only, or view-only access
Frame.io limitations
- Some users have reported difficulties with clients accessing and commenting on videos, particularly when clients are required to create accounts
- It has limited storage limits and lack bulk export options, which can be restrictive for larger projects
Frame.io pricing
- Free
- Pro: $15/month per member
- Team: $25/month per member
- Enterprise: Custom pricing (for multiple teams)
Frame.io ratings and reviews
- G2: 4.6/ 5 (70+ reviews)
- Capterra: 4.6/5 (70+ reviews)
What are real-life users saying about Frame.io?
Enhance Collaboration Through ’s Visual Feedback Features
Choosing the right visual feedback tool can be the difference between a chaotic workflow and seamless collaboration. That’s where shines.
With , you can annotate images, PDFs, and videos, and share real-time feedback with any hassle. Plus, its user-friendly interface ensures that everyone, from clients to team members, can provide clear and actionable input—perfect for modern teams.
And the best part? doesn’t just streamline feedback; it supercharges your entire workflow by combining task management, feedback tools, and collaboration features into a single platform.
Ready to take your feedback game to the next level? Sign up for today and experience the difference!
Everything you need to stay organized and get work done.
