This week has seen a flurry of diplomatic activity around a new US peace plan to end Russia’s invasion of Ukraine. White House officials stated on Thursday that the plan had been developed by US Secretary of State Marco Rubio and Special Envoy Steve Witkoff over the past month based on input from both Ukrainians and Russians. However, other reports have claimed that the document was drafted by Witkoff and his Russian counterpart without Ukraine’s involvement.
Details of the 28-point proposal have not yet been made public, but the terms are believed to include extensive Ukrainian concessions along with a series of economic and political incentives for Russia. This has led to widespread alarm, with many critics dismissing the proposal as a call for Ukraine’s “capitulation.”
Ukrainian President Volodymyr Zelenskyy has so far offered a more diplomatic response. The Ukrainian leader received the plan in Kyiv on Thursday and commented that he intends to speak with US President Donald Trump in the coming days about “diplomatic opportunities and the key points required to achieve peace.”
While Zelenskyy is understandably eager not to alienate Trump, there is little optimism in Kyiv or across Europe that this latest US initiative can end the continent’s largest invasion since World War II. Multiple similar attempts to secure a settlement by offering the Kremlin generous terms have already been made without success.
This approach reflects a fundamental failure to recognize that Russian President Vladimir Putin is not driven by the same straightforward cost-benefit rationality as his Western counterparts. On the contrary, Putin believes he is engaged in an existential struggle to revive Russia’s great power status and secure his own place in history. It is therefore delusional to think that he can be satisfied by promises of minor territorial concessions or future economic opportunities.
The disconnect between Moscow and Western capitals over Russia’s war aims has been most immediately apparent during Trump’s attempts to broker a peace agreement. Since February 2025, US-led discussions over a possible negotiated settlement have featured plenty of vague talk about lucrative joint ventures and potential US investments in Russia. Some Trump administration members may have interpreted the prominent role of Putin’s economic envoy Kirill Dmitriev as a positive signal that Moscow is open to such overtures. However, promises of business opportunities have not translated into any meaningful progress toward peace.
Trump has also often given the impression that he views the issue of a territorial settlement between Russia and Ukraine from the perspective of a real estate developer solving a property dispute. The US leader has spoken of the need for “land swaps” and described Russian-occupied regions of Ukraine as “prime territory,” while indicating that the two sides should sit down and agree on new boundaries. This overlooks the awkward but important fact that Putin is not actually fighting for Ukrainian land. He is fighting for Ukraine itself, and will regard the war as lost unless he is able to reassert complete Russian dominance over the whole country.
Another issue that highlights the tendency of Western leaders to project their own logic onto Putin is the topic of Russian military losses. Western officials and media outlets often identify the extremely high Russian casualty figures in Ukraine as a key argument for ending the war, while pointing to Russia’s slow advance as evidence that the invasion has reached a strategic stalemate.
From a Western perspective, this makes perfect sense. But high casualty rates are a traditional feature in the Russian army, which has always relied on mass to win wars. Furthermore, Putin has been careful to make sure his army’s heavy losses in Ukraine do not destabilize the domestic front. Since 2022, the Kremlin has focused recruitment efforts on the poorest provinces of Russia and has enlisted large numbers of inmates from the country’s vast prison network, while also offering extremely attractive financial packages to volunteers. This has helped reduce any social pressures to a minimum, despite the high death toll of the invasion.
Some Western leaders have sought to strike a chord by underlining the damage Putin is doing to Russia’s long-term prospects and his own legacy. Outgoing British MI6 chief Richard Moore offered a good example of this in his September 2025 farewell speech, which highlighted the threats posed by the ongoing invasion of Ukraine to Russia’s economic and demographic outlook. Moore’s logic would certainly have resonated with Western policymakers and electorates, but it meant little to an ageing autocrat guided by imperial delusions and his own distorted reading of history.
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If Western leaders wish to end the war, they must stop trying to implement peace plans that they themselves would find persuasive and accept that Putin’s motivations are altogether different. He sees the invasion of Ukraine as part of a sacred historic mission that will define his reign and determine Russia’s place in the world for decades to come. Extinguishing Ukrainian independence is only one part of this process. Putin ultimately aims to reshape the global order and end what he sees as the period of geopolitical humiliation suffered by Russia since the collapse of the Soviet Union.
Most of all, Western policymakers must finally come to grips with the sheer scale of Putin’s imperial ambitions and acknowledge the central role these ambitions play in fueling Russian aggression in Ukraine and beyond. This would be long overdue. Since 2022, Putin has publicly compared himself to Russian Emperor Peter the Great. He frequently claims to be returning historically Russian lands, and has declared that “all Ukraine is ours.”
Attempting to bargain with such a man by appealing to common sense or offering limited concessions is worse than futile; it actually helps convince Putin that his Western opponents are too weak and overindulged to grasp the historical significance of the moment. This makes him more confident than ever that his enemies will ultimately back down and hand him victory in Ukraine.
Instead of trying to appease Russia, Ukraine’s allies must first admit that Putin is playing for the highest possible stakes and has no interest whatsoever in a compromise peace. They must then demonstrate that they have the political will to prevent his twisted imperial fantasies from becoming reality.
Mykola Bielieskov is a research fellow at the National Institute for Strategic Studies and a senior analyst at Ukrainian NGO “Come Back Alive.” The views expressed in this article are the author’s personal position and do not reflect the opinions or views of NISS or Come Back Alive.
The views expressed in UkraineAlert are solely those of the authors and do not necessarily reflect the views of the , its staff, or its supporters.

The Eurasia Center’s mission is to enhance transatlantic cooperation in promoting stability, democratic values, and prosperity in Eurasia, from Eastern Europe and Turkey in the West to the Caucasus, Russia, and Central Asia in the East.
Image: Ukraine’s President Volodymyr Zelenskyy welcomes US Army Secretary Daniel Driscoll before their meeting, amid Russia’s attack on Ukraine, in Kyiv, Ukraine November 20, 2025. (Ukrainian Presidential Press Service/Handout via REUTERS)
