One bad tweet, one viral scandal, and suddenly, your brand deal is toast. Sounds dramatic? It’s not.
In 2019, a beauty giant cut ties with a famous influencer after a scandal involving her parents exploded online. The collaboration was dropped almost overnight, leaving people wondering:
What kind of agreement did they have in place? Could companies legally walk away that fast? Were there any protections for either side?
The exact details notwithstanding, this moment became a case study in why influencer contracts matter. A well-written legal document can include reputation clauses, clear deliverables, exit terms, a confidentiality clause, and usage rights.
In this article, we’ll discuss the essential elements of a contract and share the best free influencer contract templates to protect both creators and brands.
Free Influencer Contract Templates to Protect Your Brand Deals
What Are Influencer Contract Templates?
An influencer agreement template is a pre-made agreement that outlines the key terms of a partnership between a brand and a creator. It covers important details like deliverables, timelines, payment terms, content usage rights, cancellation policies, and even clauses related to brand reputation.
Whether you’re an influencer promoting free products or a brand running multiple campaigns across the following social media platforms—Instagram, TikTok, YouTube, or LinkedIn—a clear contract protects both sides.
It ensures client expectations are aligned and helps avoid confusion later, like “Wait, you wanted three posts, not one?”
Think of them as your safety net—quietly doing the behind-the-scenes work that keeps your marketing campaigns clean, professional, and stress-free.
👀 Did you know? Over 5 billion people actively use some form of social media, making it one of the most powerful influencer platforms for reaching new audiences and keeping current ones engaged.
12 Free Influencer Contract Templates
While there are hundreds of free contract templates floating around online, most are either too vague or too rigid to use, especially for influencer marketing.
That’s where —the everything app for work can make a difference.
Instead of patching together PDFs and Google Docs, gives you fully editable, trackable templates designed for real teams and creators managing real campaigns (and real chaos) across multiple influencer platforms.
These templates include essential sections for managing deliverables, the contract period, and content rights with the other party.
Here’s a curated list of the best free influencer contract templates, including ’s top picks:
1. Influencer Contract Template
The Influencer Contract Template is more than a legal form—it’s your PR shield and expectation-setting solution. It includes structured sections for deliverables, content rights, exclusivity, and payment terms.
To manage creative control and improve agency-client relationships, the template lets you:
- Add e-signature fields directly within the template using Docs or integrate with tools like DocuSign or PandaDoc
- Link each section of the contract to actual deliverables
- Request internal or client-side approvals before sending the final contract
- Collaborate with your legal team, marketing department, or the influencer directly by tagging them in specific clauses or using threaded comments
- Include performance metrics like engagement rate, impressions, or conversions alongside payment schedules
📌 Ideal for: Creators or marketing teams managing recurring influencer deals.
💡 Bonus: Simplify your influencer contract process with powerful AI:
- Instantly search across , Google Drive, GitHub, OneDrive, SharePoint, and all your connected apps—as well as the web—for influencer contract templates, sample agreements, and campaign documents
- Use Talk to Text to ask questions, dictate contract terms, or manage influencer agreements by voice—hands-free, from anywhere
- Replace dozens of disconnected AI tools like ChatGPT, Claude, and Gemini with a single, enterprise-ready solution that brings context and intelligence to your contract management workflow
Try Brain MAX—the AI Super App that truly understands your influencer marketing needs because it knows your work. Eliminate tool overload, use your voice to draft and update contracts, assign agreement-related tasks, and streamline your entire influencer collaboration process—all in one place. This is the first Contextual AI app that replaces them all.
2. Business Contract Template
Need a solid base for multiple types of agreements, not just influencer deals? The Business Contract Template has your back.
With structured layouts for scope, timelines, responsibilities, and payment milestones, it’s flexible enough for different types of contracts, partnerships, or one-off gigs. You can also assign tasks to specific contract clauses.
Why you’ll love the template
- Tailor the contract fields, tone, and clauses to suit B2B, B2C, or partnership agreements
- Organize better with headings, bullet points, and consistent formatting for quick understanding and professional presentation
- Set different permissions for internal teams, clients, or legal reviewers, ensuring sensitive contract information or proprietary information is only visible to the right people
- Pull in real-time data like project names, timelines, or service package details using ’s Custom Fields or Docs embed blocks
Customer voice: Marcus Sousa, Gerente de Projetos, Influencce Marketing, sums it up really well:
3. Addendum to a Contract Template
Campaign scope and agreement need to be changed midway? You don’t have to rewrite your whole agreement. The Addendum to a Contract Template lets you log and share contract changes—extra deliverables, adjusted timelines, or budget updates.
Why you’ll love the template
- Attach or link the addendum directly to the original contract stored in Docs or within related tasks
- Use ’s comment threads or task views to highlight what’s been modified from the original agreement
- Includes built-in areas for both parties to sign digitally
- Add custom tags like ‘Draft,’ ‘Pending Legal,’ or ‘Approved’ to clearly show where the addendum stands in the approval process
📌 Ideal for: Campaigns that evolve and need flexible, trackable updates.
👀 Did you know? More than 60% of users trust influencers over corporations and even A-list celebrities when it comes to product recommendations.
4. Contract Review Template
Forget juggling PDF attachments and contradictory comments. The Contract Review Template turns contract editing into a collaborative process. You can assign stakeholders, tag legal for clause reviews, and maintain a changelog across each version.
Why you’ll love the template
- Track exactly where a contract stands in the review pipeline with predefined statuses like ‘Initial Review,’ ‘Needs Legal Input,’ ‘Client Feedback,’ and ‘Final Approval’
- Break down the contract review into actionable tasks—for example, ‘Legal to review clause 6,’ or ‘Finance to confirm pricing terms. ’ Each task can be assigned, tracked, and given a due date
- Attach related documents like the original contract, SOWs, amendments, or NDAs directly to the review task
5. Services Agreement Template
Have you offered services beyond social media platform posting? The Services Agreement Template is a tailor-made social media influencer contract for taking on content creation, consulting, or brand strategy gigs.
Bonus: You can collect legally binding e-signatures directly through the platform. The service agreement template is also designed to:
- Assign a status like ‘Draft,’ ‘Under Review,’ ‘Pending Signature,’ or ‘Signed’ to each contract so your team always knows what stage it’s in
- Link contract terms (like service phases, timelines, or deliverables) directly to tasks, allowing your team and client to track execution against the agreement in real time
- Define payment amounts, due dates, and client billing milestones—then sync those details with ’s Task or Calendar views
- Create internal checklists to verify key elements like indemnity, intellectual property ownership, and service limits before sending the final agreement
📌 Ideal for: Influencers offering photography, videography, or brand consulting services.
💡 Pro tip: Need a contract fast? Let Brain handle it—just ask, and watch AI do the heavy lifting for your agreement!
6. Contract Management Template
Tired of scrolling through inboxes to find the latest version of a contract? The Contract Management Template gives you one dashboard to store, organize, and track all influencer agreements. Tag by campaign, creator, or status—then set auto-reminders for renewals or upcoming reviews.
Why you’ll love the template
- Allow everyone to instantly see the contract status with dedicated stages like ‘Pending Legal Review,’ ‘In Negotiation,’ ‘Awaiting Signature,’ and ‘Fully Executed’
- Upload and store all contract versions directly within each task
- Get time-stamped comments for clear audit trails
- Loop in finance, legal, or operations teams directly within tasks
📌 Ideal for: Brands managing multiple influencer contracts across different campaigns.
7. Contract Management Form Template
The Contract Management Form Template serves as a smart intake form for internal teams to submit influencer collaboration requests.
With this contract management template, you can also capture creator details, deliverables, campaign goals, and budget up front and instantly generate a draft agreement.
Why you’ll love the template
- Ensure every submission is complete, accurate, and ready for action with pre-built essential fields like contract type, requesting department, counterparty name, contract value, deadline, and priority
- Use conditional logic to show or hide fields based on user input (e.g., only display NDA-specific fields when ‘NDA’ is selected as the contract type)
- Send reminders, update statuses, or notify stakeholders based on contract due dates or approval delays
📌 Ideal for: Agencies or in-house teams who want a standardized intake process.
🎥 Watch how to use Brain to quickly find and repurpose content
8. Contractor Agreement Template
When you’re working with influencers more like freelancers, the Contractor Agreement Template keeps expectations and rights clear. It includes terms for intellectual property, NDAs, payments, and project scope.
If you’re solely responsible for content direction or campaign execution, this template ensures you maintain clarity over scope and rights. Paired with Docs, it’s easy to duplicate and adapt for different types of content creators.
Why you’ll love the template
- Use statuses like ‘In Draft,’ ‘Pending Review,’ ‘Sent to Contractor,’ ‘Signed,’ and ‘Archived’ to instantly see where each written agreement stands
- Upload and track all contract drafts, signed agreements, and revision notes directly in each task
- Set up automated triggers to:
- Alert legal when contracts are ready for the documentation review process
- Notify managers of upcoming end dates
- Remind contractors to sign agreements or comply with applicable laws
📌 Ideal for: Brands hiring influencers on a project-by-project basis with a clear payment structure and deliverables.
📮 Insight: A staggering 92% of knowledge workers are at risk of losing key decisions simply because documentation is scattered, and only 8% are using project management tools to keep track of action items.
That means most teams are either wasting time manually writing things down or relying on memory, chats, and emails to remember what needs to be done.
Our team communication research found that nearly 40% of professionals still track action items manually, making the process slow and prone to errors. Over 38% use inconsistent tracking methods, which often leads to miscommunication and missed deadlines. Even more surprising? 14% don’t track action items at all.
Bottom line: There’s a major gap between conversations and action. Without a reliable system like in place, important decisions are getting missed.
9. Termination of Contract Letter Template
The Termination of Contract Letter Template includes polite but firm language to close out written agreements. Use it to confirm end dates, final payouts, and any remaining deliverables, especially when advertiser approval is required for final steps or asset release.
Why you’ll love the template
- Move through defined statuses like ‘Drafting,’ ‘Pending Legal Review,’ ‘Approved,’ and ‘Delivered.’ Assign specific team members to each step to ensure no termination happens without proper oversight
- Store the termination letter, related emails, signed acknowledgments, and legal references directly in the task
- Visualize active and completed terminations by reason, department, or timeframe—helpful for audits, compliance reviews, and internal reporting
📌 Ideal for: Situations where the partnership needs to end early, with clarity and documentation.
Case Study: How Shopmonkey accelerated marketing approvals with
Problem: Auto repair shop software company Shopmonkey needed a better way to manage marketing requests and approvals.
Solution:
- Using Forms for project requests enables the marketing team to identify issues and ask questions about projects early, reducing back-and-forth conversations
- Leveraging Automations to handle the busywork has helped Shopmonkey drastically decrease project miscommunications and forgotten task
- Using ’s Customizable views to create color-coded labels and columns, and personalize the user experience
Outcome:
- 50% reduction in the review and approval time cycle
- 33% reduction in time to complete design requests
- Only 2 months to onboard the entire marketing team to
10. Project Management Services Contract Template
Are you running a long-term influencer activation with moving parts? The Project Management Services Contract Template is your operational contract of choice.
It includes project scopes, deliverable timelines, checkpoints, and dependencies, then turns those into a synced board for project tracking.
Why you’ll love the template
- Store each version of the contract securely, with comment history and activity logs
- Use filters to sort contracts by client, status, industry, or billing model for fast reporting or audits
- Notify your legal team when a contract is ready for review
- Alert the project manager when an agreement is signed
- Remind clients about pending approvals or signature deadlines
📌 Ideal for: Long-term influencer campaigns that involve complex deliverables or team coordination.
🎥 Watch how to use as a content creator
💡 Pro tip: The best influencer contract templates go beyond just listing deliverables—they also account for the messy middle. Look for influencer templates that let you define content revision limits, reshoot clauses, and clear escalation paths if approvals get stuck. (Because ‘waiting on feedback’ shouldn’t kill a campaign timeline.)
11. Consulting Agreement Template
The Consulting Agreement Template is for creators who advise brands on tone, strategy, or platform choices. It covers consulting terms, NDAs, intellectual property, and customizable fee structures. It also includes comment-enabled clauses for easy negotiation.
Why you’ll love the template
- Add specific consulting rates, project milestones, and timelines using ’s Custom Fields
- Connect agreement steps (e.g., review, edits, client approval) directly to tasks for real-time influencer collaboration and progress tracking
- Keeps every version of your agreement organized and accessible through Docs, so no one’s stuck using outdated terms
📌 Ideal for: Creators transitioning into consulting roles for brands.
👀 Did you know? Many brands are already tapping into AI to power their social media marketing, from content creation to campaign planning and even influencer matching.
12. Working Agreement Template
The Working Agreement Template outlines preferred working hours, communication channels, revision timelines, and collaboration style. You can co-edit with influencers or teams before drafting a full contract.
Why you’ll love the template
- Attach the working agreement to relevant Spaces or Lists so it’s easily referenced during projects
- Include smart prompts to help teams align on shared values, decision-making processes, and conflict resolution strategies
- Define how often to check in, preferred tools (Slack, email, comments), and escalation paths for blockers
- Keep a transparent trail of who suggested what and why—great for revisiting discussions
What Makes a Good Influencer Contract Template?
Now that you’ve explored an iption, how do you pick an influencer contract template that’s right for you?
A good influencer contract template should include:
- Parties involved: Clearly state the brand and influencer names and roles
- Campaign scope: Define the type of content, number of posts, platforms, and deadlines
- Payment terms: Specify amount, flat fee, method, and schedule of payment
- Content rights: Outline who owns the content and how it can be used or reused
- Exclusivity: Mention if the influencer is restricted from promoting competing brands
- Approval process: Explain how content will be reviewed and approved before posting
- Disclosure requirements: Include clauses for complying with advertising regulations (e.g., FTC guidelines)
- Termination clauses: State how and when either party can end the agreement
- Morality/reputation clause: Allow termination if either party’s actions harm the brand’s reputation
- Confidentiality: Protect confidential information shared during the partnership
- Dispute resolution: Define how disagreements will be handled (e.g., mediation or arbitration)
- Signatures: Include space for both parties to sign and date the agreement
💡 Pro tip: Don’t just settle for a basic influencer contract template—choose one that lets you plug in specifics like post frequency, story swipe-up deadlines, platform exclusivity terms, and even usage rights for UGC.
For example, if you’re running a seasonal campaign, include an auto-expiry date for content rights. These details protect both your brand’s voice and your budget from post-campaign surprises.
Wrap Up: Before You Hit “Post”—Send the Contract
Influencer partnerships can be incredibly rewarding—but only when the expectations, rights, and responsibilities are clearly defined from the start.
These free influencer contract templates help you avoid the “he said, she posted” drama and focus on what actually matters: building great campaigns with the right collaborators.
And if you’re using , these templates aren’t just documents—they’re part of a system. You can assign tasks, track reviews, loop in legal, and manage every stage of the influencer relationship in one place.
Pick the template that fits your next deal, customize it to your campaign, and lock it in—because in this game, clarity isn’t optional. It’s your competitive edge. Sign up for free now.
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