Greetings from the new CEO of ERP Today!

Fresh off the plane from the Mastering ERP Summit and 2024 ERP Today Awards celebration in London, I am full of gratitude and optimism about the road ahead for ERP Today, for the companies and markets we serve, and for our sister brands SAPinsider and Mastering SAP. I had the distinct honor of accepting the role of CEO of ERP Today in November 2024, and I wanted to officially introduce myself to this vibrant and innovative community!

I have spent the last 2 ½ years as Chief Content Officer at SAPinsider – the leading provider of independent actionable intelligence and connections for SAP users, vendors and partners where I lead all digital content and research strategy, programs and operations, and drove market awareness, demand creation, and stakeholder engagement for the world’s most influential technology companies in the SAP ecosystem. I also lead our research, thought leadership, client relationships and market presence in Supply Chain Management, Enterprise Asset Management, Data Management, Business Intelligence & Analytics, and Artificial Intelligence & Business Process Automation.

It’s still early days in my journey as your CEO, but I wanted to share a few thoughts about where I will be focused in the weeks and months ahead:

• We are and will continue to be THE source for trusted, fact-based and actionable multi-media intelligence for the enterprise technology market that educates and empowers business and IT end users to make better business decisions, while providing software and services vendors an unmatched platform to grow their top lines, reimagine their marketing playbooks and captivate their customers.
• We will be broad AND deep. That is, we will cover the ubiquitous rising tides AND facilitate decisions, connections, and commerce within each major ERP ecosystem.
• We will continue to operate as a global business and a global community, serving all geographies and all industries, including business and IT leaders.
• My first priority in my first couple quarters is to LISTEN to and LEARN from our end-users, vendors, partners, clients, and advisors. What’s working? What’s not working? I want to get to the essence of our “WHY.”
• We will be dramatically expanding the size of the end-user population in our community.
• We will establish Mastering ERP and The ERP Today Awards as the preeminent global cross-industry in-person events for enterprise technology knowledge, connections, and innovation.

So where did I come from? I have spent the last 28 years in enterprise technology and services primarily in marketing, product and solution management, and business strategy leadership roles, with stints at Fortune 500 firms like Oracle, Qualcomm, Verizon Wireless, Reed Elsevier and NCR as well as early- and mid-stage B2B software shops, two of which resulted in successful exits. I have a passion for harnessing emerging technologies like IoT, Data Analytics, AI and Intelligent Automation to drive lasting business transformation.

I earned an MBA from the Kellogg School of Management at Northwestern University, with concentrations in Marketing, Finance and Strategy. I am based in Atlanta, Georgia, USA where I live with my wife and three children. And I want to hear from you! Please contact me at mark.vigoroso@wispubs.com and I will respond to you within 48 hours. And let’s connect on LinkedIn: www.linkedin.com/in/markvigoroso. Excited to be on this journey with you all!