Representing AI, at the Design Museum London. Image by Tim Sandle
Artificial intelligence continues to grow, yet the patterns of its use are considerably varied especially between countries. A new survey finds Australia to be the country most focused AI, with over 5 million recorded uses of AI per capita. In addition, Europeans are the most reliant on AI, with five countries averaging 3.5 million annual AI platform visits per person.
Overall, in 2025, global AI use rose by 20%, reflecting an increasing dependence on these technologies. A new study by the company Eskimoz has profiled national trends by evaluating three AI activityrelated factors, including the total visits to AIthemed websites and applications, traffic per 100,000 residents, and the rate of visits to AI tools. Looking at traffic per capita made sure larger countries did not dominate the results. Countries were then ranked in descending order by traffic per capita.
The main findings show:
| Country | AI Tool Traffic per 100K population | AI tool visits that came from this country |
| Australia | 5M | 1.67% |
| Netherlands | 4.9M | 1.14% |
| Canada | 4.7M | 2.38% |
| United States | 4.7M | 20.31% |
| United Kingdom | 3.4M | 3.00% |
| Germany | 3M | 3.18% |
| Spain | 2.9M | 1.77% |
| France | 2.9M | 2.40% |
| Peru | 2.6M | 1.15% |
| Malaysia | 2.4M | 1.09% |
Based on the above data, Australia is the country most addicted to AI, registering over 5M visits to AI platforms per capita (100K residents). In total, Australians use AI 1.35 billion times a year, with nearly 2% of that traffic going to AI tools, including chatbots and content generators.
The Netherlands follows closely in second place, with just under 5M people engaging with AI services per capita, about 5K fewer than Australia. Overall, people in the country turn to AI over 917M times, with AI tools making up just over 1% of that activity.
Canada holds the third position among the countries most addicted to AI, getting a rate of 4.8M AI interactions. In total, Canadians use artificial intelligence 2 billion times annually, more than both Australia and the Netherlands. More people are interested in specialized AI tools rather than general use, amounting to 2.4% of all AI queries, twice as many as in Australia.
The U.S. takes fourth place, with the highest total traffic to AI platforms. In just one year, A in the US was used 16.4 billion times, 14 billion more than any other country in the world. AI tools account for 20% of all traffic, the highest share on the list. Even with a large population, the U.S. maintains a high AI interest per capita, at 4.7M AI interactions, just slightly behind its neighbor, Canada.
The UK rounds out the top five countries most engaged with AI, with an AI usage rate of 3.5M. People are turning to AI frequently, totalling 2.4B queries for the artificial intelligence annually, placing the UK among the countries with the most intense AI use. A significant portion of this traffic comes from AI tools, accounting for 3% of visits.
Germany holds sixth place, posting the secondhighest total traffic on AI platforms. Logging 2.6B uses, it sits just behind the United States in overall engagement. The country also shows strong reliance on AI tools, which account for 3.18% of all visits, twice the amount seen in Australia.
Spain comes in seventh on the list of the most AIaddicted countries. AI activity here is very similar to Australia’s, at 1.4B, while specialized AI tools make up 1.77% of all interactions with the artificial intelligence. With a population of 48M, this results in 3 million AI uses per capita, reflecting high reliance on AI apps and services.
France takes eighth place, rounding out the European countries, averaging a rate of 2.9M AI interactions. While ranking just below Spain, France surpasses it in total visits to artificial intelligence platforms, reaching 1.9B. The French also show greater reliance on AI tools, which account for 2.4% of all usage, even higher than Canada’s share.
Peru stands ninth, with an AI usage rate of 2.6M. It is the only South American country on the list, registering 926M total AI visits, nearly 10M more than the Netherlands, which ranks second. Peru also shows higher dependency on AI tools, with 1.15% of consumption coming from these services.
Malaysia ranks tenth among the countries most addicted to AI, finishing off the list with a rate of 2.4M AI interactions per 100K people. Total visits to artificial intelligence platforms reach 888M, just behind Peru, while AI tools account for 1.09% of all usage.
