Amazon‘s big move in the field of generative artificial intelligence (GenAI) is here. The company founded by Jeff Bezos has announced its new generation of models. It is about Novaa set of solutions that promise to cover everything from text processing to image and video generation.
Amazon explains that its models have a number of important advantages: they have been designed to work in 200 languages and boast such performance and efficiency that using them can be much cheaper than equivalent solutions. As we will see below, this point makes a lot of sense for the American giant.
Amazon’s new AI models
We are not facing the launch of a single model capable of performing all the aforementioned tasks, but rather several options with its own characteristics. Each proposal is designed to address specific needs, allowing users to use them either independently or in combination for their generative AI projects.
- Amazon Nova Micro– Text model that focuses on performance, latency, and low cost.
- Amazon Nova Lite: multimodal model that allows processing audio, video and text inputs. It is also focused on low cost and performance.
- Amazon Nova Pro: A more advanced multimodal model that promises to be more precise and faster on a wide variety of tasks.
- Amazon Nova Premier: the star of Amazon models. The most advanced of its proposals designed to carry out tasks that require “reasoning”. It will be available in the first quarter of 2025.
- Amazon Nova Canvas. A model that only generates images.
- Amazon Nova Reel. A model that only generates videos.
It seems that Amazon has an answer for all OpenAI products. Without knowing technical details, and based on its concepts, Nova Micro seems to be like Amazon’s GPT-3.5 Turbo. Nova Lite, for its part, apparently competes with GPT-4o mini, Nova Pro with GPT-4o, Nova Premier with o1, Nova Canvas with DALL·E 3 and Nova Reel with Sora.
The variety and performance of Amazon models makes sense for your cloud computing service. Today, AWS is home to a variety of both first-party and third-party AI models. It is no secret that professional users look for the best possible models at the lowest possible Price.
This is precisely where Amazon wants to differentiate itself. Now it not only has one of the most important computing infrastructures on the planet, but it has a range of models that promise a lot. Its models are available on AWS Bedrock, the company’s AI platform that offers ready-to-use products.
Images | amazon
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