In a meeting with journalists in which MuyComputerPro participated, NetApp shared its strategic vision to face the challenges that will mark 2025, a year that, according to the company, will be crucial for the data management and storage market. NetApp leaders highlighted how their commitment to technological innovation, cybersecurity and sustainability positions the company as a strategic partner for organizations seeking to adapt to an environment in constant transformation.
2025: A key moment with data as the protagonist
José Manuel Petisco, vice president for EEMI at NetApp, highlighted that 2025 will be a decisive year for the sector: “This will be a key moment for the market, with data as the true protagonist. Technologies such as advanced analytics, blockchain and data management will have a transformative impact on how companies approach their operations and strategies.”
Petisco stressed that NetApp is one of the few companies specialized exclusively in data that can offer solid guarantees regarding security and efficient data management. A clear example is its Autonomous Ransomware Protection service, which uses artificial intelligence to detect and mitigate threats with 99% accuracy, guaranteeing resilience against cyberattacks. In addition, he highlighted the importance of sustainability as a transversal axis of the company’s proposal, stating: “At NetApp we understand that it is not only about managing data efficiently, but also about doing it in a responsible and sustainable way.”
NetApp’s leadership in key areas such as unstructured data storage, flash-based solutions and NAS also reinforces its position as one of the leading players in the sector, especially at a time when demands for data storage and management They are constantly growing due to the evolution of technologies such as AI and cloud computing.
A leading team in experience and capabilities in Spain
For her part, Maite Ramos, general director of NetApp Spain and Portugal, highlighted the solidity and experience of the team in Spain as one of the company’s main assets: “In Spain we have a large team with the greatest experience. This deep knowledge of the market and the needs of our clients allows us to provide differential value and guarantee success in each project.”
In addition, Ramos highlighted NetApp’s commitment to technological innovation, continuous training and personalized support for its customers, ensuring that the company is prepared to continue leading the sector at a time of great digital transformation.
The channel, a strategic pillar for NetApp
Francisco Torres-Brizuela, Channel Director of NetApp Ibero-America, highlighted the importance of partners in the company’s strategy: “At NetApp, our channel ecosystem is one of the strongest and best prepared on the market. “We work closely with our partners to offer them training, tools and support that allow them to implement effective and differentiated solutions for their clients.”
Torres-Brizuela noted that NetApp’s approach to its partners is based on creating a collaborative ecosystem that allows them to stand out in a highly competitive environment. In this sense, the strategic alliance with NVIDIA reinforces the partners’ ability to offer advanced solutions in artificial intelligence and complex data environments. “It is crucial that our partners are aware of the latest trends in data storage, management and protection. Our commitment is to guarantee that they have the best tools and knowledge to help companies overcome the challenges posed by 2025,” concluded Torres-Brizuela.
Intelligent Data Infrastructure: innovation, security and sustainability
NetApp presented its Intelligent Data Infrastructure as the comprehensive solution to face the current and future challenges of the sector. Thanks to advanced technologies such as ONTAP and BlueXP, NetApp allows companies to unify the management of their data in hybrid, multi-cloud or on-premises environments. These solutions not only optimize the most demanding workloads, but also offer robust protection against cyber threats.
NetApp’s focus on sustainability also stands out as one of the pillars of its strategy. The company is committed to offering solutions that are not only efficient, but also responsiblehelping companies reduce their carbon footprint while maximizing their operation and performance.
Prepared for the challenges of 2025
With a clear strategy based on innovation, experience and sustainability, NetApp is positioned as a leader in data management in a multicloud environment. During the meeting, Petisco summarized the company’s mission:
“In an increasingly dynamic market, NetApp helps organizations turn complexity into a competitive advantage, providing tools that simplify, unify and protect their data, while promoting a positive impact on the environment.”