How does the modernization of legacy systems reshape the digital image of companies and professionals in a market where innovation and reputation go hand in hand?
“A company’s image in the future will be inseparable from its ability to modernize securely,” predicts Aderlan Ferreira Morais, Senior Systems Analyst at Bradesco and expert in legacy systems modernization, with years of experience in software engineering within the financial sector. In an exclusive interview, Aderlan shares his insights on how technological advances and cultural changes are shaping not only the infrastructure of companies but also the perception the market and consumers have of their brands.
Digital transformation is no longer optional. And with it, the future of personal image—both for companies and professionals—inevitably hinges on how they handle their legacy systems. In a world where innovation is synonymous with reputation, integrating new technologies securely has become the new business card.
The Aesthetic Evolution of Systems: Technology as Brand Expression
“The technological infrastructure will increasingly become an extension of the company’s identity,” says Morais. “Just like a website design or product branding, the technological backbone will also communicate values such as innovation, security, and efficiency.” This means that for brands aiming to position themselves as visionary leaders, the modernization of legacy systems will become a key differentiator—just as important as marketing or social media presence.
Aderlan Morais highlights that technologies like containerization (Docker, Kubernetes) and microservices not only provide technical benefits but also enable greater agility in delivery, which directly translates to the image of innovation perceived by the audience.
According to the expert, one of the biggest risks of poorly executed modernization is damaging the company’s image: “No brand wants to be associated with security failures or service interruptions. The future demands that security be part of the solution’s ‘design,’ not an afterthought.”
Morais advocates for adopting an iterative modernization model, with testing in controlled environments and robust contingency plans. “In the future, consumers will choose companies based on the transparency and robustness of their systems—even if unconsciously.”
This new approach aligns with the growing demand for digital trust. A brand that invests in secure systems sends a powerful message: it respects its users and is ready for the future.
“Modernization is also a way to project internal value: companies that invest in it show they value their human and intellectual capital,” says Aderlan. He emphasizes that the process should be inclusive, with continuous training and a culture of innovation that encourages creativity and collaboration.
For him, a company’s image on LinkedIn, for example, will be as influenced by its IT architecture as by its HR marketing. “Professionals want to be part of teams that work with modern technologies. This is increasingly a factor in attracting and retaining talent.”
A Modular Future: Trends in Modernization and Technological Reputation
Morais envisions a future dominated by modular and interoperable architectures. “The era of monolithic systems is coming to an end. Companies that want to survive will need to be modular, scalable, and adaptable—like a living organism.” This vision refers to a near-biological concept of technology, where systems evolve like ecosystems, integrating innovation organically.
With the advancement of solutions based on artificial intelligence, automated testing, and serverless platforms, Aderlan predicts that the role of professionals will also be transformed: “We’ll see fewer maintenance programmers and more integration engineers, experience architects, and data curators.”
The Future of Personal Image in IT: Between Performance and Perception
When asked about what he expects from the future of personal image in the tech sector, Aderlan is clear: “The reputation of an IT professional will be built on their ability to transform legacy systems into innovation. The market values those who master the past but live in the future.”
He also highlights the growing role of technical visibility, with engineers and analysts positioning themselves as thought leaders on platforms like GitHub, Medium, and LinkedIn. “Building a personal image involves contributing to the community, leading modernization projects, and the ability to translate complexity into business value.”
As we approach an era where digital identity will be as important as physical identity, modernizing legacy systems proves to be more than just a technical challenge—it is an image strategy. Companies and professionals who embrace this vision will be better prepared to compete not only technically but also emotionally in the future marketplace.
As Aderlan Ferreira Morais concludes: “Modernizing isn’t just about updating systems; it’s about updating the perception the world has of you.”
This visionary perspective proposes a new outlook on technology: as a vector of image, reputation, and leadership. And in the business world, where perception is power, those who can tell their story with security and innovation will come out ahead—renewed legacy, strengthened image.
