Top 10 Marketing Plan Generators for 2025 |

Not exactly the kind of results you’d want. The fix? A solid marketing plan.

And creating a tailored marketing plan isn’t as complicated as it seems. Modern marketing planning software makes the process easier and more enjoyable, clarifying your marketing goals and strategy. 

While some teams still rely on outdated spreadsheets, marketing plan generator tools like offer real-time insights, built-in automation, and customizable dashboards to alleviate the stress of planning and execution.

Let’s dive into the top 10 tools that make building a comprehensive marketing plan easy without being overwhelmed. 🧩

What Should You Look for in a Marketing Plan Generator?

Wondering how a marketing plan generator fits into modern teams? It’s all about combining ease of use with powerful features that guide strategy from start to finish. Not all marketing plan generators offer essential features. The best tools stand out with three must-have features that separate the winners from the rest:

1. KPI Tracking

If your generator doesn’t link actions to accurate results, it’s not worth your time. The top tools provide clear insights into how your marketing efforts impact your bottom line through real-time marketing KPIs, with intuitive dashboards that help guide decisions.

2. An adaptable marketing template

Forget outdated templates. The best tools offer customizable marketing plan templates that adapt to your industry, scale with your business, and include creative brief templates to simplify market research and accommodate different campaign types.

3. Actionable marketing roadmaps

The best marketing roadmaps don’t just look good—they drive real execution. They should also connect to your team’s daily workflows and automatically adjust when needed. 

Your roadmap should clearly define responsibilities and timelines, ensuring your strategy evolves with your business. This frees up more time for you to focus on other promotion strategies.

Best Marketing Plan Generators at a Glance

Here’s a quick overview of the top 10 marketing plan generators, highlighting their key features, best use cases, and pricing:

Tool Name	Best for	Primary Use Case	Pricing
	Best for marketing plan generation and project management Team size: Individuals, small businesses, mid-market companies, enterprises	Marketing plan generation, task management, content creation, and campaign execution	Free plan available; Customization available for enterprises
HubSpot Marketing Hub	Best for comprehensive marketing automation Team size: Mid-market companies, enterprises	Automated multi-channel campaign delivery, real-time performance tracking, integration with CRM	Starts at $890/month for 3 seats
Jasper AI	Best for AI-powered content generation Team size: Content marketers, teams creating large amounts of copy	Marketing calendar management, social media scheduling, and task dependencies	Starts at $49/month per seat
15-Minute Plan	Best for quick strategy development Team size: Small businesses, startups	Quick marketing plan creation framework, actionable steps, and resource allocation	Custom pricing
MarketPlan	Best for visual marketing planning Team size: Digital marketers, teams with a visual approach	Visual campaign planning, simulate funnels, and predict performance	Starts at $29/month for up to 5 users
Copy.ai	Best for AI marketing copy generation Team size: Content creation teams, marketers needing scalable content	AI-driven copy generation, customizable templates, SEO optimization	Free forever; Paid plans starting at $49/month per seat
GrowthBar	Best for SEO-focused marketing plans Team size: SEO marketers, content creators	Marketing calendar management, social media scheduling, and task dependencies	Free trial for 7 days; Paid plans starting at $36/month per user
Zoho Marketing Automation	Best for small business marketing Team size: Small businesses	Lead scoring, behavior-based segmentation, and automated workflows	Starts at $19/month per user; Enterprise: $59/month per user
CoSchedule	Best for marketing calendar management Team size: Marketing teams managing multiple campaigns	Marketing calendar management, social media scheduling, task dependencies	Free; Paid plans starting at $19/month per user
SEMrush Marketing Calendar	Best for SEO-integrated campaign planning Team size: SEO-focused teams, digital marketers	SEO tools integration, task management, performance tracking, and competitive intelligence	Pro: $139.95/month; Guru: $249.95/month

The 10 Best Marketing Plan Generators

Marketing plan generators range from simple templates to robust platforms. Our evaluation highlights tools that provide accurate, practical value for marketing teams.

1. (Best for marketing plan generation and project management)

Here’s how you can build your marketing plan with .

Start with Brain for faster content and campaign planning

Brain is your AI-powered assistant that simplifies marketing plan creation. It helps generate tailored content outlines, research summaries, and campaign briefs—so your team can spend less time digging through docs and more time executing.

You simply enter a prompt in Brain, like the one above, and get a customized answer. Go a step further and feed AI your brand guidelines, overarching marketing goals, and other details to get a customized plan!

Use the Marketing Action Plan Template to organize your strategy

Want to get started quickly? Begin with the Marketing Action Plan template.

This marketing plan template provides a structured framework facilitating collaboration and visibility across all marketing activities. Use it to map strategies across channels and track real-time progress, budgets, and deadlines.

Here’s how it can help:

• Set your goals: Define what you want to achieve, who your target audience is, and the message you want to communicate
• Identify your objectives: List specific, measurable, attainable, relevant, and time-bound objectives
• Develop your strategy: Decide on the marketing channels to reach your audience, such as social media, email, or SEO
• Create a timeline: Develop a schedule for your marketing activities to ensure timely execution
• Allocate resources: Assign team members, set budgets, and plan deadlines for each task
• Monitor and adjust: Track progress and adjust the plan based on performance

Collaborate and execute in one place

Whiteboards let your team brainstorm and structure campaigns visually. They can also draft workflows, capture feedback, and link directly to tasks.

Docs allows you to create detailed campaign briefs, content plans, and strategic outlines with live collaboration, rich formatting, and embedded tasks.

Tasks turn your strategy into action. Assign deliverables, set due dates, and track every campaign milestone using views like List, Calendar, or Board.

Whether managing a small team or coordinating across departments, ensures that your marketing plan stays on track, delivering measurable results and seamless collaboration. This is why is the everything app for work, and the perfect marketing project management software for marketing teams of all sizes. 

best features

• Tailor your workspace with customizable views like List, Board, or Gantt, allowing you to manage tasks and projects in a way that suits your team’s needs
• Automate repetitive tasks and workflows to save time and reduce manual effort, so your team can focus on more strategic work
• Integrate with various other tools, such as Google Drive, Slack, and Trello, to bring all your workflows and documents into one platform
• Easily track the time spent on tasks and projects, helping you manage resources, allocate budget, and stay on top of deadlines
• Set and track measurable goals for your team and campaigns, with built-in features to monitor progress and align efforts with overall business objectives

limitations

• Lacks direct content publishing features
• A steep learning curve for beginners

pricing

ratings and reviews:

• G2: 4.7/5 (9,900+ reviews)
• Capterra: 4.6/5 (4,300+ reviews)

Here’s what a G2 review says,

2. HubSpot Marketing Hub (Best for comprehensive marketing automation)

Want to create data-backed campaigns that align with real customer behavior, not just assumptions? HubSpot Marketing Hub makes that possible.

This tool turns customer actions into marketing insights, helping you build smarter campaigns. You can automate email sequences, social posts, and content delivery based on user interactions.

Its built-in CRM keeps marketing and sales aligned on customer data and campaign performance. With real-time analytics, you can track campaign performance, tweak strategies, and double down on what works.

HubSpot Marketing Hub best features

• Automate multi-channel campaign delivery to manage marketing efforts across various platforms
• Monitor your performance with a dashboard that provides real-time insights
• Integrate sales and marketing data to ensure alignment and better decision-making
• Adjust campaigns with tools designed for quick and effective modifications

HubSpot Marketing Hub limitations

• Feature complexity requires an initial setup time
• Advanced automation needs strategic planning

HubSpot Marketing Hub pricing

• Marketing Hub Professional: $890/month for three seats
• Marketing Hub Enterprise: $3,600/month for five seats

HubSpot Marketing Hub ratings and reviews:

• G2: 4.4/5 (12,200+ reviews)
• Capterra: 4.5/5 (6,100+ reviews)

3. Jasper AI (Best for AI-powered content generation)

Jasper AI creates content while you focus on high-level strategy. Marketing teams can customize templates for their marketing plans and campaign briefs and collaborate on content development without losing their brand’s unique tone.

It tracks content performance to highlight what resonates with your audience. Use these insights to refine your campaigns and strengthen your marketing strategy.

Jasper AI best features

• Uses contextual understanding to generate content based on prompts
• Offers translation services and transcribes spoken language accurately
• Ensures content originality by checking for matching text across the web
• Provides various frameworks for effective content creation, such as AIDA (Attention, Interest, Desire, Action)
• Generates content in over 30 languages, catering to a global audience

Jasper AI limitations

• May oversimplify or misinterpret highly technical subjects
• The plagiarism checker incurs additional costs.

Jasper AI pricing

• Creator: $49/month per seat
• Pro: $69/month per seat
• Business: Custom pricing

Jasper AI ratings and reviews:

• G2: 4.7/5 (1,200+ reviews)
• Capterra: 4.8/5 (1,800+ reviews)

4. 15 Minute Plan (Best for quick strategy development)

Need a solid plan fast? The 15-Minute Plan is a marketing planning software that helps small businesses and startups create effective marketing strategies without overthinking.

The platform utilizes a structured, question-based framework to help you identify your marketing objectives, target audiences, and appropriate channels.

It also generates a customized marketing plan with actionable items, timelines, and resource allocation recommendations.

The 15-Minute Plan’s primary strength lies in enabling you to create professional marketing strategies without requiring extensive time or marketing expertise. Perfect for when you need results without the long setup.

15 Minute Plan best features

• Navigate easily with an intuitive interface that suits all levels of expertise
• Save time by creating a complete marketing plan in just 15 minutes
• Follow actionable steps and resource suggestions to implement strategies effectively

15-Minute Plan limitations

• While the tool offers customization, it may not fully address the unique needs of all businesses
• Rapid planning may encourage focusing on immediate actions rather than long-term strategy development.

15-Minute Plan pricing

15-Minute Plan ratings and reviews:

5. MarketPlan (Best for visual marketing planning)

MarketPlan allows you to drag and drop elements on your digital canvas. Test different campaign scenarios and see potential ROI before spending your budget. Link your financial data directly to your marketing metrics, showing each strategy’s actual cost and expected returns.

It allows you to plan campaigns, assign tasks, leave feedback, and track live metrics—all on one canvas.

MarketPlan best features

• Simulate funnels to test designs and predict performance
• Monitor spending to stay within your marketing budget 
• Customize pre-designed templates for your specific needs
• Manage campaigns across platforms with social media integration

MarketPlan limitations

• Limited export funnel options for offline analysis
• New users may find the extensive features overwhelming

MarketPlan pricing

• Starter: $29/month for up to 5 users
• Pro: $59/month

MarketPlan ratings and reviews:

• G2: Not enough reviews
• Capterra: 4.5/5 (40+ reviews)

6. Copy.ai (Best for AI marketing copy generation)

Copy.ai crafts multiple versions of your content while maintaining your brand voice. The product lets you test different approaches to find what resonates with your audience. It also allows you to generate marketing campaigns in minutes, from email sequences to social posts and blog articles. 

The platform analyzes top-performing content in your industry and suggests proven approaches for your campaigns. After you input your marketing goals and audience details, Copy.ai creates a structured content plan with measurable targets.

Finally, review performance data to refine your message and scale what works across all your marketing channels.

Copy.ai best features

• Leverage a wide range of customizable templates designed for specific marketing needs
• Collaborate with your team to promote teamwork
• Use the multilingual support feature to generate content for diverse audiences
• Implement SEO optimization tools to enhance content visibility

Copy.ai limitations

• The generated content may require significant editing

Copy.ai pricing

• Free Forever
• Starter: $49/month per seat
• Advanced: $249/month (up to 5 seats)
• Enterprise: Custom pricing

Copy.ai ratings and reviews:

• G2: 4.7/5 (180+ reviews)
• Capterra: 4.4/5 (60+ reviews)

7. GrowthBar (Best for SEO-focused marketing plans)

GrowthBar is made for SEO-focused marketers. It helps you build keyword-driven strategies by identifying content gaps in your competitors’ sites, so you know exactly where to focus your efforts.

The platform creates detailed content briefs based on top-ranking posts, with word counts, topics to cover, and target keywords.

Track your content’s search performance and get suggestions for improvements that move the needle in one place. When search trends change, GrowthBar analyzes the latest marketing tactics and updates your content recommendations to keep your strategy current.

Each content you create has optimized meta descriptions and titles, helping you climb search rankings faster.

GrowthBar best features

• Access entirely written, high-quality articles tailored to your SEO needs for scalable content solutions
• Use AI to find valuable research sources and data that enhance your content’s credibility
• Craft engaging sales emails quickly by inputting basic information, streamlining your outreach process
• Generate creative blog post ideas based on user-defined keywords to overcome writer’s block
• Install the GrowthBar Chrome extension to perform keyword research and competitor analysis

GrowthBar limitations

• The tool is not compatible with most other browsers beyond Chrome

GrowthBar pricing

• Free Trial for 7 days
• Standard: $36/month per user
• Pro: $74.25/month per user
• Agency: $149.25/month per user

GrowthBar ratings and reviews:

• G2: 4.8/5 (30+ reviews)
• Capterra: Not enough reviews

8. Zoho Marketing Automation (Best for small business marketing)

Zoho is already a popular name when it comes to sales and marketing. Zoho Marketing Automation, its entity, allows you to create campaigns that adapt to how your prospects interact with your brand.

Zoho segments your audience based on their actions, from email clicks to website visits, automatically sending them relevant content. It lets you complete customer journeys and optimize each touchpoint to boost engagement.

The platform also connects with Zoho’s full business suite, giving your sales and service teams insight into campaign performance. You can set up automated workflows across email, social, and web channels while maintaining consistent messaging.

Your marketing data flows directly into sales and support tools, helping teams work from the same customer insights.

Zoho Marketing Automation best features

• Score leads to prioritizing prospects based on their interactions and behaviors
• Design web forms to capture visitor data and integrate it into your CRM without coding
• Analyze campaign performance metrics to make data-driven adjustments
• Manage events by sending invites, tracking attendance, and following up with attendees
• Create personalized campaigns that adapt to user interactions and preferences

Zoho Marketing Automation limitations

• Slow refresh rate and loading time
• Limited integration options

Zoho Marketing Automation pricing

• Standard: $19/month per user
• Professional: $29/month per user
• Enterprise: $59/month per user

Zoho Marketing Automation ratings and reviews:

• G2: 4.2/5 (90+ reviews)
• Capterra: Not enough reviews

9. CoSchedule (Best for marketing calendar management)

A popular social media scheduler platform, CoSchedule allows you to easily create and maintain your marketing calendar. Set task dependencies, automate approval workflows, and track every project’s progress on the same platform.

The calendar syncs with your favorite marketing tools, showing social posts, blog content, email campaigns, and events in a single view.

You can schedule content across channels without switching platforms, keeping your publishing calendar consistent. Your teams can jump into any project, check deadlines, and track tasks without digging through multiple tools.

CoSchedule best features

• Reshuffle and reshare top-performing posts with ReQueue
• Automatically generate social media messages that follow best practices for each platform, saving time while maximizing audience engagement
• Analyze campaign performance to understand what strategies are effective and identify areas for improvement

CoSchedule limitations

• The platform layout can be complicated for beginners
• No document or whiteboard feature to track campaign details

CoSchedule pricing

• Free
• Social Calendar: $19/month per user
• Agency Calendar: $49/month per user
• Content Calendar: Custom pricing
• Marketing Suite: Custom pricing

CoSchedule ratings and reviews:

• G2: 4.4/5 (150+ reviews)
• Capterra: 4.4/5 (100+ reviews)

10. SEMrush Marketing Calendar (Best for SEO-integrated campaign planning)

SEMrush’s Marketing Calendar is perfect for marketers looking to integrate SEO and competitive insights into their planning. It allows you to craft data-driven strategies based on market trends and competitor movements.

Its comprehensive content marketing suite helps you at every stage of the process—from topic research and content optimization to performance tracking. The calendar makes coordinating and executing marketing campaigns across multiple channels easy.

Plus, SEMrush’s competitive intelligence tools give you a clear view of opportunities in your niche so you can fine-tune your strategies on the fly and stay ahead of the competition.

SEMRush Marketing Calendar best features

• Assign tasks with precise deadlines and descriptions to ensure accountability
• Track campaigns with detailed timelines and deliverables for organized execution
• Optimize content using SEO tools to enhance visibility and engagement
• Analyze performance metrics to assess effectiveness and guide future strategies

SEMRush Marketing Calendar limitations

• A steeper learning curve, especially for those unfamiliar with comprehensive marketing tools

SEMRush Marketing Calendar pricing

• Pro: $139.95/month
• Guru: $249.95/month
• Business: $499.95/month

SEMRush Marketing Calendar ratings and reviews:

• G2: 4.5/5 (2,300+ reviews)
• Capterra: 4.7/5 (2,200+ reviews)

Turn Your Marketing Vision Into Reality

Great ideas mean nothing without strong execution.

Modern marketing plan generators do more than fill in templates—they simplify workflows, automate repetitive tasks, and connect teams.

is where you integrate all of these tools, tying them into your existing workflow for cohesion with your other teams.

It streamlines planning, tracking, and optimization in one platform, saving time and effort. With customizable features and integrations, it meets your team’s unique needs, eliminating the hassle of multiple tools.

Sign up for a free account and turn your next campaign into the best one yet. 🚀

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