Enterprise AI has reached a saturation point, with industry leaders weary from an endless stream of shiny pilots that spark excitement but never scale. Now is the moment in which organizations are seeking to move beyond the hype and see actionable AI driving real enterprise impact.
The WOW: World of Workato event, scheduled to take place in Las Vegas from August 18-20, aims to serve as a turning point amid this new reality. It is an event not to be missed, as Workato Inc. will fully demonstrate the power of its AI platform and how it makes agentic AI approachable, according to Rob Strechay, principal analyst at theCUBE Research.
“This will be a place where the rubber meets the road for ROI of AI,” Strechay said.
For Workato, the goal is to help customers move from AI at the edge to AI at the core of their business. More than 100 customers are already using 20 enterprise agents across front- and back-office functions to bring AI to life in core business processes, according to Chandar Pattabhiram, chief go-to-market officer of Workato.
“These are real agents at scale from the front office, from sales, in marketing, customer support, to back office, finance, IT, HR, etc., across the spectrum … bringing this to life,” Pattabhiram told theCUBE, News Media’s livestreaming studio, during an event preview. “Not talking about it at the edge, but making it at the core of their business.”
At WOW 2025, that vision around Workato AI agents is set to take center stage. From Genies to a wall-to-wall Agent Readiness Framework, here’s how Workato is looking to move AI orchestration from concept to core infrastructure. (* Disclosure below.)
From copilots to coworkers with Workato AI agents
Unlike copilots that simply assist users, Workato’s approach centers on AI coworkers. These are intelligent agents embedded into organizational structures, which are intended to execute real work and drive measurable business outcomes.
Here’s where Genies come into play, which are Workato’s intelligent agents that integrate with enterprise systems, support secure operations and can be customized to perform tasks across multiple business functions. WOW 2025 will reveal how Workato AI agents are no longer hypothetical but already operating at scale to deliver meaningful ROI and build true agentic enterprises, including Workato itself, according to Pattabhiram.
“Attendees will explore the technologies and strategies powering this shift, hearing directly from organizations that are running autonomous agents across revenue, operations, IT, support, finance and HR,” he added.
Workato has already replaced more than 100 internal workflows with functional agents. The WOW 2025 event promises to illustrate how to take such steps around Workato AI agents, cutting through the hype and showcasing practical applications.
“This is a show-not-tell conference,” Pattabhiram said.
Genies are packaged, functional agents designed for real roles inside the enterprise, according to Workato. From SDR automation to SOC compliance, each Genie includes predefined skills, KPIs and integration blueprints.
The blueprint for wall-to-wall AI adoption
WOW 2025 will also debut the wall-to-wall Agent Readiness Framework, a practical blueprint for adopting and scaling AI agents across every function. The Workato framework illustrates how to transition from isolated pilots to a true agentic operating model, pinpoint where agents can deliver the most value, and ensure they are deployed quickly and securely.
It will all be done through Workato GO — launched in June — which serves as the command center for discovering, deploying and orchestrating agents across the business. The GO platform is designed to help users find what matters in a single, secure experience. The company says its Enterprise Search enables precise answers by searching across 10,000-plus apps, data sources and real-time web content. Also, Employee Assistant automates routine tasks and provides proactive updates to keep employees focused on higher-value work. Meanwhile, Workato’s Deep Action capability orchestrates autonomous agents across 10,000 enterprise apps and data connectors.
“Think of it as a command center. It’s like a command center, a cockpit for employees where agents, enterprise search and everything that we do come together for an employee to get work done,” Pattabhiram said.
Workato GO will be officially unveiled at the event. It represents the biggest project built by the company to date, according to Pattabhiram.
“Rather than going in all these disparate places, it’s the single pane of glass that they go into and have that interaction for them to get their work done, where the agents are doing the work for them to bring the best version of themselves,” he said.
Laying the foundation
Earlier this year, Workato launched Workato ONE. It’s a unified platform designed to modernize the enterprise automation stack with secure automation, advanced orchestration and built-in governance for AI agents. The platform is built around two core capabilities, beginning with Workato Orchestrate. This feature connects and coordinates data, applications, processes and user experiences in real time to deliver full enterprise context, while supporting the creation of more than 635,000 community-built skills for predictable, multi-step actions.
Workato Agentic builds on the Workato Orchestrate platform to provide a foundation for creating and managing AI agents. It brings together enterprise skills, contextual intelligence and governance to run business operations at the heart of the enterprise. Workato Orchestrate gained significant new capabilities in recent months, according to the company. One highlight is Workato AIRO, which enables business users to quickly turn ideas into enterprise-ready solutions, handling complex logic and multi-application workflows from initial concept through testing and deployment.
The company says its new Workato Agentic offering delivers everything needed to create enterprise-ready agents. Among its key components is Agent Studio, a low-code, no-code environment for building and configuring agents.
Analyst Holger Mueller of Constellation Research Inc. said AI will disrupt and empower the ability to orchestrate processes dynamically. But there’s more to consider: “AI agents will need the power of orchestration to get the complete enterprise context and be used in the core of the enterprise,” he said in March. “Workato has a strategy, plan and product that unites the world of AI and orchestration and unlocks the agentic enterprise.”
The goal moving ahead is to empower companies to be more productive, agile and innovative, according to Bhaskar Roy, chief AI products and solutions officer with Workato. These are still early days with much work to do.
“In today’s AI-first world, apps and platforms have only scratched the surface of what is possible with AI. Workato ONE takes AI from the fringes of organizations to deploying it at its core, transforming them into Agentic Enterprises,” he said.
The road ahead
As WOW 2025 approaches, Workato is framing its strategy as a blueprint for making Workato AI agents usable tomorrow, not someday. The company’s unified platform aims to turn integration into AI-powered orchestration, according to the company.
“The Agentic Enterprise is about deploying secure, trusted agents to transform processes across the core of your business — accelerating innovation and ensuring long-term success,” said Vijay Tella, co-founder and CEO of Workato.
Workato’s bet is that this shift will redefine how enterprises operate, moving AI from isolated experiments to an always-on part of the business fabric. Moving forward, Workato is aiming to secure a proven blueprint for deploying AI agents at scale, turning orchestration from a concept into core infrastructure.
“We’re going to take these innovations, bring it back to the organizations, and make AI actionable in the enterprise and bring it to the core of the enterprise,” Pattabhiram said.
(* Disclosure: TheCUBE is a paid media partner for the WOW: World of Workato event. Neither Workato Inc., the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or News.)
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