15 White Label AI Tools for Digital Agencies: Sell AI Like It’s Yours

White label AI isn’t a buzzword; it’s the secret sauce that has agencies delivering cutting‑edge, fully branded services without building complex models. The popularity of AI is growing, and offering an AI-based product will increase your market appeal.

White label AI allows you to use ready‑made tools to create websites, chatbots, ads, or apps in minutes, without hiring engineers or piecing together half‑built plugins. Isn’t it awesome that you can choose a platform that lets you use your own logo, lock in a flat fee, and plug it straight into your existing dashboard? Everything is built for easy integration, follows data-safety standards, and stays under your brand. Let’s take a closer look at the white label AI tools for digital agencies.

What are white label AI tools?

So, what exactly are white label AI tools? First, these tools run on AI, which includes trained ML (machine learning) models to complete certain tasks.

White label AI tools are thoroughly developed, AI-powered solutions that digital agencies can rebrand and offer as their own. Agencies use ready-made platforms that handle everything from data processing to hosting, delivering an awesome experience to their clients.

Typically, white label AI tools offer:

• Customizable interfaces: Agencies can match the user interface with their brand identity.
• Pre-built functionalities: Ready-to-use features that can be deployed without extensive development.
• Scalability: The ability to handle growing client bases without additional infrastructure investment.

For agencies seeking deeper integration into their existing systems, API-based options are available. These allow agencies to incorporate specific functionalities into their platforms, offering a more customized experience. We will cover this in the next section.

Top white label AI tools for digital agencies

We’ve organized the top white label AI tools into six categories: Website & App Builders, Chatbots & Conversational AI, Marketing Automation & Ad Creative, Content Generation & Video, Automation & Workflows, and SEO & Analytics, thus you can focus on the platforms that match your tech stack, and compliance requirements.

These white label AI tools were chosen carefully. Each has a feature that makes it a go-to (fast deployments, deep branding controls, or solid APIs).

Website & App Builders

White label AI website builders and app creators let you embed turnkey site‑ and app‑generation technology as your own. Rather than putting together themes or writing backend code, you can use the existing infrastructure and get functional, branded sites or apps in minutes. When comparing these platforms, look for the following:

• Rapid build times
• Deep branding controls (builders, dashboards, domains)
• Clear API documentation and SDK (Software Development Kit) support
• Reliable hosting SLAs (Service Level Agreement)
• Simple pricing so you can forecast margins

1. 10Web White Label AI Website Builder

Fully branded WordPress websites (or ecommerce stores) in under a minute.

• Key features: AI-generated structure, copy, images; drag-and-drop editor with 50+ white label widgets; managed WP hosting (99.99% uptime, backups, security).
• Partner perks: Custom-logo dashboard, usage-based or flat wholesale pricing, API, Slack channel for priority support.
• Ideal for: Digital agencies and SaaS platforms that want ready-to-use sites without running WP infrastructure.

10Web’s white label AI Website Builder empowers agencies, SaaS platforms, and resellers to offer AI-generated WordPress websites. By giving a prompt and describing the kind of website you need, you’ll receive a complete, mobile-friendly site including structure, content, images, and design. Your clients interact with a custom dashboard, website editor, and admin area, seeing only your branding across the entire experience.

In case you already have a dashboard ecosystem and want direct API access to trigger AI site generation from your platform, 10Web also offers a dedicated website builder API, which can be integrated into your own system.

2. Softr

Turn Airtable, Google Sheets, or SQL data into client portals and web apps.

• Key features: AI-assisted templates, drag-and-drop blocks, granular user-role gating, Stripe payments.
• Partner perks: Full domain & logo control, REST API, 14+ native integrations, custom JS blocks.
• Ideal for: Agencies selling secure data portals or membership sites on tight timelines.

With Softr, you select an AI‑assisted template, drag in prebuilt blocks (forms, lists, galleries, search), and configure user roles so each client sees exactly what they need.

You can layer in Stripe‑powered payments or gated content for subscription models. Agencies can deliver secure portals at scale, lock in recurring revenue streams without surfacing another vendor’s name, just your agency’s.

Chatbots & Conversational AI

Embed virtual agents on websites, apps, or messaging channels without exposing the underlying platform with white label chatbots and conversational AI. You get 24/7 lead capture, customer support, and appointment booking under your own name without any “Powered by” badges, while the provider handles AI training, hosting, and updates. When evaluating these tools, look for multi‑channel support (web, SMS, WhatsApp, Messenger), deep customization (UI, domain, permissions), built‑in analytics, and flexible billing or usage‑based pricing so you can package subscriptions that fit your clients’ needs.

3. Stammer AI

Five-minute setup for fully branded multi-channel chatbots.

• Key features: Train on docs or site scrape; deploy to web, Slack, WhatsApp, SMS; analytics for ticket volume & CSAT.
• Partner perks: White label widgets & dashboard, Stripe billing controls, per-message wholesale rates, Discord roadmap voting.
• Ideal for: Agencies turning FAQs and lead gen into recurring chatbot revenue.

Stammer allows you to handle your clients a ready‑made AI chatbot in under five minutes without complex setup. On the business side, you can set up subscription plans, control usage limits and profit margins, then connect Stripe or use the API for seamless billing.

You fund a central wallet for AI‑message fees, set client sub‑wallet prices, and keep 100% of the revenue. You direct feature development while Stammer handles hosting, security, compliance, and uptime.

4. Bot Penguin

Omnichannel chatbot builder you can host on your own servers.

• Key features: Web, WhatsApp, Instagram, Telegram widgets; WordPress & Shopify plugins; on-prem or cloud DB.
• Partner perks: Branded docs & sales deck, partner portal for tiered pricing, GDPR compliance.
• Ideal for: Agencies with strict data-residency rules or custom hosting needs.

BotPenguin’s white label chatbot platform helps agencies launch an AI chat service in hours, not weeks. You choose which channels to support and upload your client’s content or connect a live knowledge base.

Behind the scenes, you can even host the database on your own servers and choose your preferred payment gateway, keeping all customer data under your control. BotPenguin’s partner portal lets you set subscription tiers, usage caps, and pricing, with branded docs, sales materials, and support for easy onboarding.

5. Tars

Vertical-specific chatbot templates you can clone and resell fast.

• Key features: 950+ templates (insurance, real estate, etc.), drag-and-drop logic builder, Zendesk / HubSpot hooks.
• Partner perks: Single portal for all clients, domain masking, SOC 2-aligned security.
• Ideal for: Niche agencies that need out-of-the-box industry flows.

Tars gives you a library of industry‑focused chatbot templates, from insurance and real estate to education and healthcare. You can create conversational agents that immediately speak your client’s language.

The no‑code drag‑and‑drop builder hides the complexity of AI logic, while integrations with tools like Zendesk, HubSpot, and Google Calendar ensure chats flow data simply into your client’s systems. Detailed analytics dashboards surface drop‑off points and conversion rates, so you can fine‑tune every interaction for maximum ROI.

Marketing Automation & Ad Creative

With white label marketing automation and ad‑creative platforms, you can offer advanced campaign management and creative generation under your brand name. When choosing a platform, look for proper customization, easy integration with CRMs and ad networks, and scalable AI‑driven creative or workflow generation. These tools are essential for agencies that need to spin up campaigns and creatives at scale and deliver consistent performance.

6. FormWise

Convert ChatGPT prompts into branded micro-apps for lead generation.

• Key features: Prompt-chain builder, iframe/embed, unlimited tools, theme customizer.
• Partner perks: Stripe pay-per-use or subscription, 100% revenue retention, API access.
• Ideal for: Agencies monetizing niche AI calculators or generators.

On FormWise, you assemble prompt chains into custom “CoPilots,” embed them anywhere via iframe or API, and present them as your own.

Behind the simple interface, FormWise supports unlimited tools, multiple GPT engines, and an in‑platform theme customizer. With built‑in Stripe integration, you can set pay‑per‑use or subscription models, turning AI experiments into reliable recurring income.

7. AdCreative

AI that turns brand assets into high-scoring ad visuals & copy in seconds.

• Key features: Creative Scoring AI, creative insights dashboard, unlimited stock library, API.
• Partner perks: 30–50 % revenue share, custom domain portal, dedicated CSM.
• Ideal for: Performance shops that iterate dozens of ads per week.

AdCreative.ai generates dozens of on‑brand ad visuals and copy variations in seconds, without Photoshop or a designer. Its built‑in “Creative Scoring AI” predicts engagement before you launch.

“Creative Insights Pro” analyzes connected ad accounts (Google, Facebook, Instagram) to spotlight top‑performing colors, formats, and messaging, so you test smarter, not harder. You can build custom templates, access unlimited free stock images, and integrate via API to automate workflows.

8. ActiveCampaign

Rebrandable email + CRM + SMS automation suite.

• Key features: Visual journey builder, AI personalization, drag-and-drop email designer, live chat.
• Partner perks: Centralised client admin, single-sign-on via API, co-branding assets, reseller pricing.
• Ideal for: Agencies offering lifecycle marketing without building their own ESP.

ActiveCampaign’s marketing‑automation suite combines email, CRM, SMS, and live chat into one platform you can rebrand and resell. You build automated nurture sequences, segment audiences with AI‑powered personalization, and wrap it all in your agency’s UI.

As an Agency Partner, you manage client accounts from a single dashboard, choose to bill directly, or let ActiveCampaign handle invoicing with your pricing and terms. For further customization, you can also upload custom CSS or adjust HTML to perfectly match each client’s style guide, and even pre-build campaign templates and automation recipes that push to any account with a simple copy-paste URL.

Content Generation & Video

White label content generation & video tools empower agencies to offer AI-powered writing, graphics, and video services as if they were built in-house. When evaluating these platforms, look for wide format support (blog posts, ad copy, video scripts), easy brand customization, simple integration via API or extensions, built-in analytics to track performance, and predictable pricing so you can package them into your retainers.

9. Groove AI

Browser extension & API that writes or scripts video in your client’s voice.

• Key features: Knowledge-base training, multi-format frameworks (blogs, ads, LPs), lifetime or usage billing.
• Partner perks: Portal branding, resale rights, margin-friendly token pricing.
• Ideal for: Content shops juggling many brands but one production queue.

Groove.ai provides your digital agency with on-demand content and video creation tools. Train the AI on your clients’ existing assets, then generate blog posts, email sequences, ad headlines, video scripts, press releases, and more via a browser extension or API in seconds.

Style controls and a central knowledge base keep output consistent, while a lifetime license or usage-only billing means you avoid surprise token costs. Embed it in your portal, set your pricing, and watch content production become a profitable upsell.

10. Kaltura

End-to-end white label OTT & live-stream platform.

• Key features: CMS, adaptive transcoding, custom players, paywall & ad-server hooks.
• Partner perks: SDKs for Smart TV & mobile apps, branded analytics, multi-tenant dashboard.
• Ideal for: Agencies launching subscription video portals or branded webinars.

Using Kaltura’s white label video platform, you can build, manage, and monetize live or on-demand streams. Your agency gets a full CMS for video ingestion, transcoding, and publishing with custom player UIs.

Add subscription paywalls or ad servers, embed interactive elements like quizzes, and pull engagement metrics from a unified analytics dashboard. REST APIs and SDKs integrate Kaltura into your clients’ CRMs, LMSs, or marketing stacks, enabling rich video experiences.

11. Replicant

Voice & chat AI that answers calls like a human.

• Key features: Natural voice cloning, sentiment analytics, agent hand-off, HIPAA / PCI compliance.
• Partner perks: White label console, usage-based billing, managed model training.
• Ideal for: Agencies offering AI call centers or after-hours support.

Replicant’s voice- and chat-AI platform brings natural, human-like customer conversations to your agency’s footprint. Train agents on your clients’ data in weeks, then deploy via API or web widget to handle voice calls, SMS, or chat.

An analytics console surfaces resolution rates, handle times, and sentiment trends so you can prove ROI.

Automation & Workflows

White label automation and workflow tools empower your agency to package repeatable processes, like data syncing, report generation, or trigger-based emails, as branded services. When choosing a platform, look for a no-code or low-code interface, GPT-powered action recorders, robust API/webhook support, scheduling and monitoring features, and clear usage-based pricing.

12. Cheat Layer

Record a workflow once, resell it forever as a branded Chrome extension.

• Key features: GPT-generated automations, browser/cloud runs, webhook & Sheets connectors.
• Partner perks: Domain masking, per-task or SaaS pricing, no-code editor.
• Ideal for: Agencies productizing repetitive back-office tasks.

Cheat Layer is like your agency’s virtual software engineer, turning simple screen recordings or prompt descriptions into automations and Chrome extensions you can resell.

You can connect to any tool (Google Sheets, CRMs, social platforms) via webhooks, bundle automations under your domain, and charge clients per task or subscription. With zero coding required, you can prototype dozens of processes in a day, hand over maintenance to Cheat Layer, and focus on selling outcomes instead of debugging scripts

13. Dialogflow

Google-scale NLP builder, you can fully re-skin.

• Key features: Visual intent builder, 30+ language models, telephony & IVR connectors.
• Partner perks: Custom domain embedding, Cloud compliance stack, pay-as-you-go pricing.
• Ideal for: Agencies needing multilingual bots with enterprise SLAs.

Dialogflow is Google’s own conversational AI service, hosted under Google Cloud. It offers a visual flow builder and advanced NLP engine for creating white label chat and voice bots that integrate across web, mobile, social, and telephony channels.

You define intents, entities, and fulfillment webhooks in a drag-and-drop console, then embed the agent under your domain or expose it via API to any interface. In automating FAQ support, booking calls, or collecting feedback, Dialogflow scales with Google Cloud’s infrastructure, provides analytics on conversation paths, and supports enterprise compliance standards.

SEO & Analytics

White label SEO and analytics tools allow your agency to offer performance dashboards, automated site audits, and rank tracking. You’ll want a solution that lets you use your domain, and color scheme, schedule and deliver reports automatically, grant read-only seats to clients, pull data via API, and bill at a predictable rate.

14. SE Ranking

White label SEO suite with automated report delivery.

• Key features: Daily rank tracking, site audits, backlink monitor, AI content briefs.
• Partner perks: Custom domain, unlimited branded PDFs, lead-gen widget, raw-data API.
• Ideal for: SEO agencies wanting client-facing dashboards without dev time.

SE Ranking’s embeddable on-page SEO audits and a lead-generation widget help you convert prospects directly from your site. With the Agency Pack add-on, you connect a custom domain, remove all SE Ranking references, and invite clients to view pre-selected tools via dedicated seats. Unlimited white label reports, an API for pulling raw data into your dashboards, and placement in SE Ranking’s Agency Catalog unlock new lead channels․

15․ AgencyAnalytics

Drag-and-drop multi-channel dashboards you can host on your own sub-domain.

• Key features: 80+ data integrations, custom widgets, automated PDF & live dashboards, mobile app.
• Partner perks: Branded iOS/Android app, unlimited client logins, partner success manager.
• Ideal for: Full-service shops reporting on SEO + PPC + social in one place.

AgencyAnalytics delivers a single pane of glass for SEO, PPC, social, email, call-tracking, and ecommerce metrics. Its drag-and-drop dashboard builder and custom widgets let you highlight the KPIs that matter most to each client, while automated report scheduling creates polished PDF or interactive dashboards without manual effort. You can even host a mobile app, ensuring clients always see your name when they check performance.

Agencies praise AgencyAnalytics for cutting report prep from hours to minutes, boosting client satisfaction, and opening the door to new dashboard-as-a-service revenue streams.

Power your digital agency for white label AI

White label AI tools give digital agencies a fast track to offering sophisticated, branded services without the overhead of building or maintaining complex systems. From instant website generation and custom chatbots to automated campaigns, content engines, and performance dashboards, you can choose the platforms that plug directly into your existing workflows and let you package new revenue streams under your own name.

Ready to make AI your secret weapon? Start by identifying which category best matches your clients’ biggest needs. Sign up for free trials, spin up demos on your own domain, and test how quickly you can deliver proof-of-value.

Your clients are already looking for smarter, AI-powered experiences; give it to them.

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