Search isn’t what it used to be.
Gone are the days when ranking #1 on Google guaranteed clicks. Today’s search engines are morphing into generative engines. AI-powered platforms like ChatGPT, Gemini, and Perplexity now pull answers from multiple sources and serve them up without users ever needing to visit your site. And even Google is increasing its use of AI Overviews on top of searches.
In this new world, AI visibility is where website optimization is heading. Knowing how to improve Generative Engine Optimization (GEO) is the way to get more visible, and getting it right could be make-or-break.
But how do you know if AI sees your brand the way you want it to? Or worse: what if it’s not seeing you at all?
That’s where a step-by-step GEO audit comes in.
Why GEO audits are key for growth-minded brands
Your site might be optimized for Google Search. But is it optimized for ChatGPT? For Gemini? For the algorithms rewriting the rulebook?
A GEO audit digs into how large language models (LLMs) interpret, cite, and surface your content. It picks out visibility blind spots, identifies misattributions, and gives you a roadmap to make your brand unmissable across AI search tools.
For forward-thinking businesses, it’s not just about being found. It’s about being trusted – and quoted – by the engines that shape modern decision-making.
These five agencies are helping brands do just that.
1. Mint Position
📍 Best for: Fintechs and B2B brands ready to own their niche in AI-powered search
Mint Position is one of the original names in GEO, and they’ve set the bar high.
Focused on helping fintechs and B2B companies future-proof their visibility, they combine precision audits with strategy-led recommendations that drive AI search authority.
Known for
Their laser-focused GEO Audit, which breaks down how AI models read, cite, and rank your content across generative platforms.
Why they stand out
- Proven GEO results, including landing #1 citations on Perplexity that helped a fintech brand to over 700 new B2B leads per month.
- AI-first methodology: Unpacking how LLMs interpret your site and where your content gets overlooked or misrepresented.
- Custom roadmaps: Clear next steps to fix gaps and elevate visibility across generative engines.
- Vertical expertise: Specializing in high-stakes, compliance-heavy sectors like fintech and SaaS.
- First-mover strategy: Helping brands claim top-of-mind positioning before the market catches up.
Perfect for
Visionary fintech founders, marketing leads, and SaaS teams who want clarity and control in the AI search game – at competitive rates.
2. WebFX
📍 Best for: Mid-to-large businesses seeking end-to-end GEO and traditional SEO support
WebFX brings a big-picture approach to GEO. With deep SEO roots and robust tools, they help brands optimize across both old-school and next-gen search platforms and are backed by analytics that keep you informed in real time.
Known for
Full-funnel marketing strategies with built-in GEO optimization and data transparency.
Why they stand out
- Holistic audits that take you through your current SEO and GEO levels
- Real-time dashboards: Proprietary tools track how you’re performing across generative engines.
- Cross-channel expertise: From Google SGE to Bing Copilot and Meta AI, they help your content adapt everywhere.
- Scalable content ops: Their team knows how to write for AI and humans at scale.
Perfect for
Growth-stage businesses that want a reliable partner with GEO capabilities baked into a broader marketing strategy.
3. Flow
📍 Best for: B2B and SaaS companies ready to future-proof their digital presence
Formerly Flow SEO, this agency is built for the post-search age. Flow specializes in long-term visibility strategies that evolve with generative tech, helping B2B brands not just adapt, but lead.
Known for
GEO and LLM optimization tailored for SaaS and enterprise-level B2B.
Why they stand out
- AI search readiness: They’re fully up-to-speed with the latest algorithmic changes.
- Smart integrations: Blends SEO, paid media, and content marketing into a cohesive visibility engine.
- B2B fluency: Deep experience in complex buying cycles and long-form content strategy.
Perfect for
SaaS and B2B brands that want to get ahead of AI search disruption.
4. Avenue Z
📍 Best for: Fast-moving fintechs with bold stories and media ambitions
Avenue Z is where media meets AI. This NYC-based agency blends GEO with PR, helping high-growth companies generate buzz and train the AIs that decide who gets quoted.
Known for
Integrating influencer PR, SEO, and structured content to rank in both AI and traditional visibility channels.
Why they stand out
- AI-informed media strategy that drives the kind of content and citations LLMs look for.
- Performance PR that turns earned media into algorithm fuel for generative engines.
- Founder-first storytelling, building visibility around founders, not just products.
- Technical SEO + narrative content, which equals a rare blend of code and charisma.
Perfect for
VC-backed startups and fintechs with strong leadership voices who want to be heard, including in AI answers.
5. iPullRank
📍 Best for: Enterprise-level and highly regulated brands that need serious technical muscle
iPullRank brings engineering together with strategy. Known for their “Relevance Engineering” framework, they specialize in large-scale, deeply technical GEO audits that help big brands dominate AI search.
Known for
Deep tech SEO, complex architecture audits, and building relevance into every layer of your site.
Why they stand out
- Enterprise-grade GEO audits that are ideal for sites with complex structures, regulations, or global footprints.
- Relevance engineering: A proprietary approach to making your content not just visible but authoritative in LLMs.
- Custom tooling that builds tailored workflows for GEO, prompt SEO, and AI model influence.
- Thought leadership that helps define where GEO is going next, then helps clients get there first.
Perfect for
Large enterprises, regulated industries, and technically complex brands that can’t afford to guess when it comes to AI visibility.
Don’t get left behind
Generative Engine Optimization isn’t the future. It’s already here. If AI can’t see or cite your brand, you’re invisible, no matter how good your content is.
Now’s the time to act. Find an agency that knows how to speak to LLMs, shape AI perception, and put your brand where it belongs: front and center in the world’s most powerful search tools.
