A SHOPPER at TJ Maxx has been left stunned by a holiday beauty discovery.
They found several products from a prominent makeup brand typically seen in stores like Sephora for low prices.
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“OMG insane @TJ Maxx makeup jackpot!!!” exclaimed lifestyle influencer Kimberly Nuzzolo (@kimnuzzolo) in a TikTok video earlier in December.
Kimberly could be seen with a stunned expression in the clip as she flipped the camera to show makeup options from Fenty Beauty by Rihanna.
The music icon launched Fenty Beauty back in September 2017 and became incredibly popular with its mission of inclusivity for all women and products that matched a wide variety of skin tones.
Some of the products from the Fenty line can be more pricey, however, and that’s why Kimberly was elated to see several options at TJ Maxx starting for prices as low as $12.99.
“I found allllll the fenty lipglosses and foundations!!” Kimberly exclaimed.
“Literally felt like I was at Sephora!”
The Fenty Icon Velvet Liquid Lipstick could be seen in the video at TJ Maxx, along with the Eaze Drop Blurring Skin Tint and Pro Filt’r Soft Matte Longwear Foundation.
Compared to Fenty and Sephora’s websites, the discounts at TJ Maxx were significant.
DEALS FOR DAYS
For example, the Fenty Icon Velvet Liquid Lipstick is listed for $29 on the pages for both, compared to TJ Maxx’s $12.99.
That’s a $16 difference or a discount of over 55%.
The Eaze Drop Blurring Skin Tiny is also $36 on Fenty’s and Sephora’s websites, up from the TJ Maxx price tag seen in Kimberly’s clip of $14.99.
Considering the difference, it’s around a 58% slash in cost.
A price of just $19.99 was also on the tags for the Pro Filt’r Soft Matte Longwear Foundation, down from $40.
That’s more of a clear-cut 50% off offering.
Literally felt like I was at Sephora!
Kimberly Nuzzolo
POLICY PROMISE
Sephora and Ulta also recently made significant and similar policy changes for holiday shoppers.
Instead of the standard 30 days, both beauty retailers extended their return policies for items bought between certain dates.
For Sephora, customers who made purchases between November 1 and December 1, 2024, can return them until January 31, 2025, with some rules and exceptions.
Similarly, Ulta customers who bought items between November 1 and December 31, 2024, can return them until January 31, 2025.
Several other retailers, including Amazon, Best Buy, Walmart, and Target, are running holiday return extensions this year as well.
Eager TJ Maxx shoppers should also be on the lookout for a $16.99 winter blanket that’s going fast.
TJ Maxx also recently added a $2 monthly surcharge for some customers.
