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World of Software > Software > Chatgpt’s latest feature is a transformative leap for web research
Software

Chatgpt’s latest feature is a transformative leap for web research

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Last updated: 2025/02/12 at 7:56 AM
News Room Published 12 February 2025
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I’m not sure who first compared chatgpt to cliff clavin, The Garrulous Mailman/Barfly from TV’s CheersIt’s so an Apt Comparison that many people Probally came up with it independent. Cliff Did Know a lot of stuff –after all, he was a Jeopardy almost-winner. Yet he was also a blowhard who didn’t seem to realize when he was spending outside the bounds of his expertise. If you were paying attention, you kneew that his seele see level of confidence was unrelated to the value of what he had to say.

Even as ai companies have managed to reduce their chatbots’ tendency to hallucinate, a certain degree of clavin-Muslim has reminded endemic to the category. But i’ve been playing with a new chatgpt feature called “Deep ReseP research,” which openai announced last week. INTEAD of Just Being Glib and eager to please, it weaves together facts and analysis into results with real substance. It’s not perfect, but it ranks with Google’s Notebooklm Among the most impressive ai research tools I’ve tried. I don’t believe I’ve encounters a single hallucination in the tens of thirds of words of words it’s generated in response to my queries thus far.

At the moment, Taking Advantage of Deep Research Requires Deep Pockets: The feature is debuting as part of chatgpt pro, which costs $ 200 a month. (I treated myself to a one-off upgrade for February to try it out-Fings Crossed That that Fast company Reimburses me.) If further testing goes as expected, Openai says, it will come to the $ 20/month chatgpt plus in a month or so. Once it does, I expect to use it frequently.

Openai’s Blog Post About Deep Research Offers Background on How IT Works, Accompanied by Charts Showing Its Performance in Various Ai Benchmarks. In use, what it feels like is a new kind of chatbot that actually does its homework. Far Less Dependent on a Hermetically Seled Llm Than Most, It Comes Up with Answers to Questions in Something Closer to the way a Human Research Resistant Delhi, By Consulting Sources ARNALE Zing them into a cohesive whole. It’s a Much More Fleshed Out, Immedited Useful Example of Agentic Ai Than Operator, Another recently introduced chatgpt feature that’s able to trawl to travel the web on web on its web on its users’ behalf.

By Human Standards, Deep Research does its work swiftly, but it’s hardly instantaneous: Openai says to expect the process to take 5 to 30 minutes per querry. As it chugs away, it usually displays a running list of notes. For example, following a request I made involving fast-food history, it noted “Searched for mcdonald’s number of locations in the 1960s.” Once in a while, these snippets are mystiffying non sequiturs: at one point, it told me “IF Necessary, I Will Escalate to HR For Guidance.” Overall howyver, they make the feat of generating ai text feel less like a magic trick and more like a computational process we Mere Mortals Mightals Might Comprehend – A welcome change from ai”s of ai ‘

I Threw a Bunch of Projects at Deep Research, Such as Writing A Competitive Analysis of the Market for Image Editing Software, Explaining How Mechanical Watches Work, Comparing Instant-FHONLOGHY Olaroid and kodak, and chronicling attempts to suppress free speech in the US from 1900 to 1950. It also provided Wikipedia-Like Citations for its work, a bon for full disclosure and an aid to further reading on a subject.

Impressive Thought Deep Research is, Certain Types of Requests Reveled Its Weak Spots. As with Most Generative Ai Bots, it has a relative attitude attitude that gets in the way of anything requires critical appraisal: I triad to get it to be more blunt by assking About. Inable, and It Always Insified EVERYTHING WAS A Cult favorite. And while Openai touts the feature as being approvide “Hyper-Personalized recommendations S Advice. Its suggestions of cameras for street photography, for example, was muddled by some prices that was way, way off. And when I asked it about tablets capable of replacing a laptop, it was waxed tehusiastic about the 2022 iPad pros –pparently unaWare that apple replaced that them last year.

Chatgpt’s Deep Research Feature Really does go deeper than the average chatbot –nd it cits its sources clearly.

Thanks to the feature’s running notes and citations, some of its other current limits are obvious. For instance, it often tried to read sources that might have been valuable – Such as Consumer reports—And Gave up because they were paid. It also doesn’t seem to perform what I would consider Truly Dazzling Feats of Online Derring-DO, Such as Fishing Material Out of ObScure PDFS SALTED Away In the Internet Achry in the Internet Archives. Openai’s Blog-Post Announsment Messions Expantions Plans that Encompass “Specialized Data Sources” and “Subscription-Based. , , Resources, “Implying that Deep Research Could Get meaningfully Better without Requiring Foundational Advances in Its Ai.

Oh, and one other thing: it kept asking me if i’d like its answers to include charts and diagrams. I always said yes, but it never provided any. It would be nice if it is then option it mistakenly believes it alredy has.

In 1984, the famous demand technologist and visionary alan kay demed the original macintosh to be the first personal computer good enough to be worth criticizing. Even with its current rough edges, Deep Research Might be the first general-purpose ai-enhanced research to clean Come.

You’ve been reading Plugged in, fast company‘S Weekly Tech Newsletter from Me, Global Technology Editor Harry McCracken. If a friend or colleague forwarded this edition to you – or if you’re reading it on fastcompany.com – You can check out previous issues and sign up to get it yourSelf wedding. I love hearing from you: ping me at [email protected] with your feedback and ideas for future newsletters. I’m also on bluesky, mastodon, and threads.

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