Famously the platform that used to restrict the number of characters users could post in its Twitter days, X was sparing in its wordcount to announce the latest iteration of its generative AI tool yesterday: “wake up babe, new Grok just dropped.”
While company owner Elon Musk expanded on that a bit during an official Grok 3 launch video on the social media platform, one key detail was omitted: the price.
It has now been revealed that X’s highest level subscription tier – X Premium+ – has been increased substantially in price, with US users required to pay $40 each month for its benefits.