EA Sports released its “Madden NFL 26” trailer Wednesday, fully loaded with NFL staples including an Amon-Ra St. Brown headstand, cover athlete Saquon Barkley’s reverse hurdle, snowstorm games and our first glimpse at Travis Hunter scoring a touchdown in a Jacksonville Jaguars jersey.
“Madden NFL 26” is set to be released on Aug. 14. The trailer coins the game’s latest installment as “the realest Madden ever,” highlighted by new features like “Coach DNA” and “QB DNA,” both based on years of real NFL data and powered by an AI-based learning machine, per an EA Sports release.
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Detroit Lions coach Dan Campbell discussing a play call with quarterback Jared Goff in the trailer is an example of how the Coach DNA software brings the unique philosophies of NFL coaches, like Campbell’s aggressive fourth-down mentality, directly to the game.
Buffalo Bills quarterback Josh Allen and Kansas City Chiefs quarterback Patrick Mahomes are also prominently featured, both finding targets off a scramble that you might see on an NFL Sunday. Similar to Coach DNA, QB DNA brings the signatures of the NFL’s quarterbacks to game play.
Rookies, including Hunter and Las Vegas Raiders running back Ashton Jeanty, are shown on their new NFL teams. Notably, Hunter and Jeanty ranked No. 1 and 2 in EA Sports’ College Football 25.
And speaking of the college game, which returned after an 11-year hiatus last summer, a new Madden feature called “Superstar” will allow players to import athletes from EA Sports’ “College Football 26” and watch their evolution from rookie to seasoned pro.
The gameday atmospheres are also revamped, as the trailer opens with the Minnesota Vikings’ “SKOL” chant and shows the sloppy conditions in rain and snowstorm games.
“‘Madden NFL 26’ represents a leap forward in delivering the authenticity and control our players crave,” said Daryl Holt, EA Sports senior vice president and group general manager, in the release. “QB DNA and Coach DNA, combined with explosive movement and physics-based interactions, create the most lifelike NFL experience yet. With deeper modes and true-to-life presentation, Madden NFL 26 delivers an NFL experience that’s as close to the real thing as it gets.”
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