SAMSUNG has added a new hidden sports channel to its TV service, and millions of Brits will be happy to hear it’s free.
The South Korean tech company already offers a host of no-cost sports content through Samsung TV Plus, but this new channel is a world first.
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Sports fans will be intrigued by the latest upgrade, which has given viewers a hidden channel.
Samsung’s TV Plus app is built into their televisions and provides free TV supported by ads.
The free streaming service is available on Samsung Smart TVs released between 2016 and 2025.
Following a mega update last year, Samsung says its library of content now includes more than 350 live channels.
The tech giant is constantly updating the service, and so there’s always something new for avid users.
The latest upgrade for viewers
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Fans will be excited to know that Samsung has expanded its large sporting portfolio to include rugby.
World Rugby and Samsung have partnered to launch the RugbyPass TV FAST channel.
The channel was made available immediately in the UK and will be launching soon in the US.
The partnership marks the first time RugbyPass TV content will be available on a FAST (Free Ad-supported Streaming Television) service.
With a mix of live international action, feature programming and classic matches, the channel will become a hub for rugby fans who live and breath the sport.
The reason behind the upgrade
The partnership demonstrates a clear move for World Rugby’s desire to grow the sport globally by scaling up the global digital footprint.
After the rise of stars like Ilona Maher and Antoine Dupont, who have become recognisable faces outside of rugby, the sport has clearly grown internationally, and this partnership will make it more accessible.
World Rugby Chief Executive Alan Gilpin said: “With the US and UK representing two of rugby’s most important and promising markets, this exciting collaboration with Samsung TV Plus is a major milestone in our journey to grow the game globally.
“Through RugbyPass TV FAST, we’re bringing the excitement, diversity, and global appeal of the game to more fans, in more homes, than ever before.”
Previous upgrades for viewers
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On its website, Samsung boasts: “No credit card. No contract. No cables.”
This is the latest update for Samsung, which has continually grown its sports FAST output.
The RugbyPass TV FAST upgrade comes after a huge update last year, where five new channels were added to the in-built app.
The five sports channels added in 2024 were:
- MLB – focused on Major League Baseball replays and recaps
- PGA TOUR – golfing documentaries, behind-the-scenes footage, highlights, recaps, and competitions
- AHL – live American Hockey League games
- Formula One Channel – analysis, replays, and documentaries for F1, F2, F3, and F1 Academy races
- ONE Championship TV – combat sports highlights, series, and behind-the-scenes television
Samsung TV Plus also offers on-demand content, with movies and shows all free to access.
Viewers wanting to access Samsung Smart TV Plus can watch it on Samsung Smart Monitors, Samsung Family Hub refrigerators, and via the web.
It’s also available on Samsung Galaxy smartphones: just check for the app, or download it if you don’t have it.
