Microsoft is exiting the market for selling and renting TV and movies across its platforms. There was no reason given for the abrupt change, with Microsoft simply posting the news on a support page on its Xbox website.
“Microsoft has stopped selling new movie and TV content. Existing customers can continue to access their previously purchased content on Windows and Xbox devices,” Microsoft said in the post.
The company said playback and download options will continue to be available for shows and movies people bought previously, but it’s the end of the road for new sales.
On the same page, Microsoft directed users to sign up for Movies Anywhere if they aren’t already members, which makes purchased content available across platforms, and to shop at other media stores including Amazon’s Prime Video, Apple TV and Fandango at Home.
A representative for Microsoft didn’t offer additional comment but pointed to a similar support blog post on Microsoft’s website.
Microsoft has partnered with many companies over the years to distribute video content since the early 2000s. The move comes as the company has been experiencing mass layoffs and cost cutting across many divisions, including its gaming studios, resulting in the cancellation of multiple upcoming Xbox games.
What happens to content I’ve bought from Microsoft?
Although Microsoft says previously purchased content isn’t going to be unavailable, there are some things to be aware of. According to the support page, you can’t transfer your purchases to another service (although they can be accessed on other services if Movies Anywhere makes them available, but that doesn’t apply to TV shows).
Microsoft isn’t offering refunds for any purchased content, either.
Microsoft says that downloads of movies and TV shows will still work and will be available, “on Windows and in HD max resolution.” Movies and TV shows will still be playable on the Microsoft Movies & TV app.
The company says anyone who is having trouble accessing their purchases can reach out to Microsoft Support.
