Monday, August 11, four days before the kick-off of the 2025-2026 Ligue 1 McDonald’s season, Free took its subscribers, by announcing the arrival of the Ligue 1+ channel in its bouquet, now available and accessible from Canal 37 or Subscribed Space. If the announcement was expected for a long time by football amateurs, it is distinguished from competition by a strategic novelty: The arrival of the full replayboth on the Freebox player and via the OQEE application.
Delayed football, without compromise
So far, football fans have come up against the limit of the live. Concretely, few solutions existed to review an entire match. Free corrects this lack with Ligue 1+, promising that all the matches broadcast-eight live and one in deferred every weekend-will be available a posteriori. The operator does not stop there and widens this functionality to the rest of its programming: magazines, documentaries and interviews will also be available on request.
This bend to the whole replay is not just a technical improvement. As with the turn of the SVOD to the detriment of linear television, The arrival of the replay mainly reflects the adaptation of the operator to the new behaviors of spectators. Football all the time and anytime, Free strikes hard to seduce the living room athletes.
A new full -fledged offer
To support this launch, Free offers a welcome offer at € 9.99 per month for three months, with a one -year commitment. Once the period is completed, the Price will increase to € 14.99/month with one year commitment, or € 19.99/month without commitment.
On a purely practical level, access will be limited to two simultaneous connections. Note, however, that unlike competition, Free authorizes account sharing in two different households. Beyond this tariff offer, the operator also puts on a proven marketing lever: the clear. Three games will be offered free to subscribers. In addition to the FC Nantes – PSG meeting that was played yesterday, it will be possible to access the LOSC – AS Monaco matches on August 24 and OL – OM on August 31. Enough to position Xavier Niel’s company head -on against Dazn, Canal+ and Amazon Prime Video (which retains certain international diffusion rights), while offering a strong differentiation argument.
It remains to be seen whether this bet will be enough to convert enthusiasts for a long time and to make Ligue 1+ an essential in the French audiovisual landscape.
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