AI Resource Allocation Is Part of the Problem
Poor resource allocation is another issue, according to the report.
More than half of generative AI pilots are operating with sales and marketing tools. But that isn’t where AI can be most effective, MIT found.
Instead, the biggest ROIs revealed themselves in behind-the-scenes automation: “Eliminating business process outsourcing, cutting external agency costs, and streamlining operations,” as Fortune summed it up.
Still, the larger problem of an inescapable “learning gap” is damning enough. Even better resource allocation can’t fix an artificial intelligence that can’t learn to be more intelligent.
