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World of Software > News > Artio founder: Don’t underestimate the power of small iterations – UKTN
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Artio founder: Don’t underestimate the power of small iterations – UKTN

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Last updated: 2025/10/03 at 6:12 AM
News Room Published 3 October 2025
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Bilal Hussain is the co-founder and chief executive of Artio, an insurtech startup offering services to the carbon offset market.

In this week’s Founder in Five Q&A, Hussain discusses why small, incremental changes make all the difference, the importance of valuing yourself and your contributions and not being afraid to reach out to people.

Which role was the most important early hire you made?

Our data scientist. We always wanted to be data driven and specialists in the work we do, but at the same time needed someone who worked at the same intensity as us.

It wasn’t in the job description, but at times he’s also ended up being our photographer, socials organiser and ad hoc business development manager.

He stopped a port being built by mapping the impact to the seagrass on his internship. How could we not hire him!…

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