Malaysia-based restaurant software platform FeedMe raises US$5 million

(SINGAPORE) FeedMe, a restaurant software platform based in Malaysia, has raised US$5 million led by Integra Partners with participation from Cento Ventures.

FeedMe offers an “all-in-one” solution that integrates restaurant operations such as point of sale (POS), e-invoicing and queue management.

“Food and beverage (F&B) operators want to focus on great food and guest experience, not on stitching together fragmented tools,” said co-founder and CEO Squall Tan.

The platform serves 11,000 merchants across South-east Asia, and counts brands such as ZUS Coffee and Christine’s Bakery among its customers.

The funding will be used to accelerate FeedMe’s expansion into the Thai market, and to scale its engineering capacity to enhance its artificial intelligence-driven solutions.

The expansion into Thailand is bolstered by the fact that about 30 per cent of the over 400,000 F&B outlets do not use any POS system. Those that do are limited by their legacy systems that cannot support omnichannel operations, said Tan. “This creates a sizeable underserved segment that is now actively seeking more integrated, data-driven solutions,” he added.

Coupled with evolving digital behaviour in Thailand, adopting digital payments is pushing Thai F&B merchants to operating systems that can do it all. Thai F&B brands are also expanding overseas, and FeedMe wants to tap their demand for partners who can support them.

The technology road map includes an artificial intelligence consultant to recommend pricing, menu mix and inventory, demand forecasting and inventory optimisation.

“All these are designed to help merchants lower costs, increase margins, and make more reliable, data-backed decisions – rather than relying on intuition,” said Tan.

FeedMe will also use the capital to launch financial services, such as payments and lending for merchants. Tan is targeting a launch timeline of February 2026.

Chua Boon Ping, partner at Cento Ventures, said: “FeedMe’s specialist focus on restaurants, coupled with its integrated payments and data-driven product road map, positions it to become the category-defining operating system for the region.”