Spotify is trying to remove one of the biggest excuses people have for not switching music apps – the fear of losing years of carefully built playlists.
A new built-in import tool in the mobile app lets you bring playlists over from rival services, so you are not starting from a blank library. It turns what used to be a chore into something you can handle in a few minutes on your phone.
Spotify explains that the new feature plugs directly into TuneMyMusic. That service already knows how to move playlists between platforms such as Tidal, YouTube Music, Qobuz, Beatport, and even Napster, but until now, you had to visit it separately in a browser.
With the new integration, you stay inside the Spotify app, pick the service you are coming from, sign in and choose which playlists to carry over.
They are not inventing playlist transfer technology; they’re simply folding an existing tool into its own interface in a way that is more seamless and trustworthy. Third-party services such as Soundiiz and SongShift already do similar work, and Apple Music recently partnered with SongShift to launch its own importer.
The difference here is that going through Spotify unlocks the full unlimited transfer experience that TuneMyMusic usually reserves for its premium tier, instead of running into limits on how many playlists you can move or how long they can be. The catch is that this only works in one direction, pulling playlists into Spotify rather than syncing them back and forth between apps.
The timing comes as streaming services are fighting harder than ever to keep and attract long-term listeners. For people who have been thinking about trying Spotify’s recommendations, podcasts or discovery features, the hassle of moving playlists has been a very real barrier. Now you can test the waters with your favourite playlists intact instead of rebuilding them track by track.
