The Real Reason Startup Lead Gen Fails (and How Brand Awareness Fixes It) | HackerNoon

Most early-stage startups struggle with lead generation because their brand isn’t visible or trusted. Building brand awareness first – through consistent content, credible placement, and wide distribution – lowers acquisition costs, boosts SEO, and makes lead generation far more effective. HackerNoon’s Startup Package helps startups get noticed, trusted, and found before competitors.