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World of Software > News > Will ChatGPT Ads Change OpenAI? + Amanda Askell Explains Claude’s New Constitution
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Will ChatGPT Ads Change OpenAI? + Amanda Askell Explains Claude’s New Constitution

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Last updated: 2026/01/23 at 8:08 AM
News Room Published 23 January 2026
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Will ChatGPT Ads Change OpenAI? + Amanda Askell Explains Claude’s New Constitution
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Ads are coming to ChatGPT’s free and low-cost subscription tiers. We explain what they’ll look like, why OpenAI is taking this approach and whether the company can court advertising dollars without compromising quality and user trust. Then, Amanda Askell, Anthropic’s in-house philosopher in charge of shaping Claude’s personality, joins us to discuss the company’s newly released “Claude Constitution” and what it takes to teach a chatbot to be good.

As a bonus, if you’re interested in learning how to get started with Claude Code, you can check out our tutorial on YouTube.



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“Hard Fork” is hosted by Kevin Roose and Casey Newton and produced by Whitney Jones and Rachel Cohn. This episode was edited by Vjeran Pavic. Engineering by Chris Wood and original music by Dan Powell, Marion Lozano, Diane Wong and Rowan Niemisto. Fact-checking by Caitlin Love. Our executive producer is Jen Poyant.

Special thanks to Paula Szuchman, Pui-Wing Tam and Dahlia Haddad.

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