AI.com Domain Name Sells For $70 Million, Set To Launch At Super Bowl LX

Would you trust an AI agent to trade stocks on your behalf, automate workflows for your job, organize and execute tasks in your calendar, or even update your online dating profile? The co-founder and CEO of Crypto.com, one of the world’s largest crypto exchanges, is betting big money that many people will.

Kris Marszalek, CEO of Crypto.com, is launching ai.com, a new platform that will offer consumers an autonomous AI agent the company claims can manage daily tasks on their behalf.

Ai.com is set to officially launch its agentic AI product on February 8, 2026, during Super Bowl LX on NBC. Larry Fischer, director of GetYourDomain, claims that the ai.com domain name sold for $70 million—one of the largest domain-name acquisitions ever recorded—allegedly double the previous record set by voice.com. Meanwhile, Super Bowl advertising slots are widely known to cost tens of millions of dollars. Crypto.com’s Super Bowl advertisement in 2022 was reported to have cost up to $7 million.

According to the official announcement, users will be able to access ai.com for free, with additional paid subscription tiers offering more advanced capabilities and increased input token limits.

Users reportedly choose a username and AI handle before generating their agent immediately. The company says it is “actively exploring” additional product offerings in the future, including “financial services integrations, agent marketplaces, and human- and agency-co-social networks.”

“Our vision is a decentralized network of billions of agents who self-improve and share these improvements with each other, vastly and rapidly expanding agentic capabilities and accelerating the advent of AGI,” said Marszalek.

Marszalek is not alone in his optimism about AI agents. In 2024, OpenAI CEO Sam Altman said advanced AI agents capable of acting like “super-competent colleagues” could become artificial intelligence’s “killer” application, adding that current apps like ChatGPT will one day seem “incredibly dumb.”

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Meanwhile, Nvidia rolled out its AI agents for businesses in January 2025, calling them “knowledge robots” that “can reason, plan, and take action to quickly analyze large quantities of data,” performing tasks such as distilling insights from video, PDFs, and other images. Microsoft also announced Agent 365, a new platform for managing agents, at Microsoft Ignite in San Francisco in November 2025.

Agentic AI is slowly becoming more accessible to the masses, with Google adding an “auto browse” mode to Chrome that can automatically complete tasks on users’ behalf, such as buying items online or scheduling appointments. The feature is currently only available to paid subscribers of Google AI Pro, which starts at $20 per month.