AMD may have found a clever way to ease the sting of rising memory costs.
In China, bundles have surfaced pairing the upcoming Ryzen 9850X3D CPU with 32GB of DDR5 RAM and a Cooler Master cooler.
The package, spotted by Uniko’s Hardware, suggests AMD is experimenting with offering gamers and PC builders a more affordable route into high‑end hardware at a time when RAM prices continue to climb.
The bundle includes AMD’s freshly revealed Ryzen 9850X3D processor, a Cooler Master cooler designed to handle the chip’s thermal demands, and two 16GB sticks of V‑Color DDR5 memory. While pricing details remain under wraps, the inclusion of official branding from AMD, V‑Color, and Cooler Master indicates this is not a retailer‑assembled deal but a coordinated partnership.
That makes it more likely the company could roll out similar bundles beyond Asia, potentially giving enthusiasts in other regions a welcome reprieve from inflated component costs.
Interestingly, the package omits a motherboard, which is usually part of CPU and RAM bundle deals. Instead, AMD has opted to include a cooler, presumably to keep the overall cost lower while still offering a practical pairing for a gaming‑focused chip. This decision highlights the central aim of the bundle: to deliver DDR5 memory at a more palatable price while promoting AMD’s new processor.
In essence, this could be a way to sidestep the worst of the RAM price hikes without compromising on essentials.
However, expectations should be tempered. The V‑Color DDR5 sticks are likely DDR5‑4800 modules, the slowest standard speed for DDR5. That means buyers shouldn’t anticipate cutting‑edge performance from the memory itself. The trade‑off is affordability, and for many gamers, the balance of a powerful CPU with serviceable RAM may be more than acceptable.
If AMD does expand this initiative globally, it could mark a smart strategy to keep its CPUs attractive in a market where memory costs risk deterring upgrades. For now, the Chinese launch offers a glimpse of how hardware makers might adapt to rising component prices. Those considering a new build may want to keep an eye on whether similar bundles appear in their region.
