Unity Software Inc. (NYSE:U) is one of the 11 Best Tech Stocks Under $50 to Buy Now. On March 13, Wedbush reiterated its Outperform rating for Unity Software Inc. (NYSE:U) with a $30 price target for the stock.
Previously, on March 3, BofA Securities upgraded its rating on Unity Software Inc. (NYSE:U) from Underperform to Neutral and raised its price target for the stock from $18 to $19. The research firm noted that the risk balance for the company has improved.
BofA emphasized that weaker-than-expected first-quarter guidance likely lowered 2026 buying estimates, reducing the risk of further cuts. The research firm considers the near-term catalysts for Unity Software Inc. (NYSE:U) also as balanced. BofA pointed to the company’s technology roadmap, which was presented at the Game Developers Conference from March 9 to 13. The company believes this could support a consumption-based revenue model or increase payments from the long tail of non-paying users.
Additionally, BofA Securities noted that the upcoming use of runtime data for ad targeting, beginning in the second quarter, could also prove to be a valuable strategic advantage for Unity Software Inc. (NYSE:U). The research firm said it would expect aggressive guidance for the second quarter of 2026 in a sign of continued acceleration in the company’s Grow segment.
Unity Software Inc. (NYSE:U) is an American video game software development company known for its game creation engine used to create video games and other applications. The company offers a suite of tools for developing, deploying and extending games and interactive experiences across all major platforms.
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