Apple is launching new hardware this week starting Monday, and rumors indicate several new products are coming. Here’s everything Apple is rumored to launch in the days ahead.
iPhone 17e
The iPhone 17 line has been a big hit, and Apple has one more model debuting this week.
iPhone 17e will replace the iPhone 16e in Apple’s lineup. It’s expected to start at the same $599 price, but with several key upgrades:
- A19 chip
- Center Stage front camera
- MagSafe support
- C1X and N1 wireless chips
- Maybe: Dynamic Island instead of notch
It’s unclear how well the iPhone 16e has sold, but the new 17e easily sounds like a stronger overall product.
A18 iPad and M4 iPad Air
Two new iPads are expected to be unveiled this week: an A18 base iPad and an iPad Air with M4 chip.
The basic design of both iPads is expected to stay the same as their predecessors, as these will mostly be spec bump updates.
Of the two, the bigger upgrade will be the base iPad thanks to A18 unlocking Apple Intelligence support.
More and more iPadOS features depend on Apple Intelligence, and that will continue being the case. With an A18 chip, the new iPad will be able to support the new Siri later this year, plus all existing AI features.
New ‘MacBook’
Apple discontinued its base model ‘MacBook’ a few years ago, but there’s a revival expected this week.
The new MacBook is rumored to feature:
- 12.9-inch display
- A18 Pro chip
- 8GB RAM
- Fun color options
- Roughly $699 price
It won’t be the best computer for everyone, but Apple will likely position it as a great option for PC and Chromebook switchers who already own an iPhone.
MacBook Pro with M5 Pro and M5 Max
The M5 MacBook Pro launched several months ago in October, but only the 14-inch model and base M5 chip.
This week, the 14-inch and 16-inch MacBook Pro with M5 Pro and M5 Max chips are expected to launch.
No design changes are coming, as those are being reserved for the revamped M6 model later this year. However, the new MacBook Pros will no doubt offer impressive performance and be pitched as the best laptops for AI tasks.
Additional products that might launch: New Studio Display, M5 MacBook Air, Mac Studio
While the above products are widely seen as near-certainties for launching in the coming days, there are a few additional devices that have a good chance of debuting too.
The M5 MacBook Air is the most likely of the bunch. Apple debuted the M4 model around this time last year, and inventory of the MacBook Air seems to be scaled back at Apple Stores.
Rumors indicate a new Apple Studio Display and M5 Mac Studio could be ready too.
The Studio Display 2 is expected to feature a 120Hz ProMotion display, HDR support, and an A19 chip.
Apple’s new Mac Studio will come in M5 Max and M5 Ultra variants—the first Ultra chip since the M3 generation.
Which new Apple products launching soon are you most excited about? Let us know in the comments.
Best iPhone accessories
FTC: We use income earning auto affiliate links. More.
![Which new Apple product announcement this week are you most excited about? [Poll] – 9to5Mac](https://i0.wp.com/9to5mac.com/wp-content/uploads/sites/6/2026/02/apple-march-4-event-fi.jpg?resize=1200%2C628&quality=82&strip=all&ssl=1 "Which new Apple product announcement this week are you most excited about? [Poll] – 9to5Mac")
