Apple’s iPhones might get pricier this fall.
This is according to a new report from the Wall Street Journal, which cites people familiar with the matter as saying that Apple is “weighing price increases” for its fall iPhone lineup.
The tariff ping-pong that the Trump administration has been playing with China (the two countries agreed on Monday to greatly reduce the recently imposed sky-high tariffs) is certainly partially to blame — and that’s despite Apple saying that it moved most of its U.S.-bound production to India. According to the WSJ, Apple is still producing its high-end phones, including the iPhone Pro and Pro Max, in China.
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Apple, however, reportedly doesn’t want to blame any price increases on tariffs — though it’s unclear whether or not the company will justify the higher prices with new features, either.
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There’s also no word on just how much pricier Apple’s iPhones might be come fall.
Right now, Apple’s iPhone 16 starts at $799, while the iPhone 16 Pro starts at $999. The iPhone 17 lineup will reportedly have an entirely new member, a super-thin model presumably called the v, which will likely replace the “Plus” model. Bloomberg’s Mark Gurman previously said that this model will start at roughly $899.
