Apple is rumored to be readying a new low-cost MacBook with an A18 processor that if real, will sell by the millions and further drive market share. Let’s talk about what’s been rumored.
The rumor mill seems to believe that Apple is looking at making a new, more affordable MacBook. It is said to come in multiple colors and be powered by an A-series iPhone chip.
The rumor was first posited by supply chain analyst Ming Chi Kuo. In a research note, they said the new machine will be more affordable than what is out there now while keeping the same 13.3-inch screen size.
Unlike with Apple’s other budget MacBooks, this one will come in a variety of colors. Kuo suggests silver, blue, pink, and yellow are currently winning out for the hues.
For us, we’d just love for Apple to commit to some vibrancy, but this is hard to do with anodized aluminum. Even so, it would be great to see some punchy colors as seen with versions on iPad or the iMac.
What will be the processor in the low-cost MacBook?
We mentioned this is going to be an A-series chip – likely the A18 Pro as corroborated by multiple sources. The A18 Pro is a chip that debuted in an iPhone.
MacRumors spotted the A18 Pro in the Apple Intelligence backend code referring to a Mac identified as “Mac17.1.” Kuo also said they believe the chip to be an A18 Pro.
This is the first time we’ve seen Apple move its custom silicon up the product line to something larger. We’ve seen portable devices — like iPad — move to the M-series chip for higher performance on the go, now we may see the opposite happen.
The A18 Pro first arrived on the iPhone 16 Pro and iPhone 16 Pro Max in the fall of 2024. It is a 6-core CPU with 2 performance cores and 4 efficiency cores.
It has a 6-core GPU — one more than the base A18 chip — and 8GB of memory. This, of course, may change, as Apple Intelligence needs 16GB of RAM.
How fast will the low-cost MacBook be?
Being that the A18 Pro is an iPhone chip, there’s already been some Internet hand-wringing about performance.
In Geekbench 6, the A18 Pro single-core score is just below the M4 chip. Most users are actively using single-core tasks – opening apps, email, social media, looking at photos, dealing with documents — which would be trivial for the processor.
The bigger difference would be multicore, as the A18 Pro is a 6-core chip. That multicore score is very close to the M1 chip that Apple still sells through a partnership with Walmart.
What will the low cost MacBook price point cost?
Kuo says Apple will only sell about 20 million Macs in 2025 and wants to return to pre-COVID rates of 25 million by 2026. Part of that strategy is the new MacBook Air.
The new low-cost MacBook is said to account for 5 million to 7 million of those machines. Of course, we have a redesigned MacBook Pro coming soon too, but that’s a discussion for another time.
That Walmart M1 MacBook Air officially sells for $699, though it has consistently been listed for $649. This has always been a steal in our opinion based on how solid Apple Silicon is.
It would be great for Apple to start selling this new machine at the same $699 price point through all of its traditional distribution channels.
We’re doubtful that Apple will go that low, though. We’re expecting to see $799 or $899 at full retail.
When will the low-cost MacBook be released?
This all culminates in the question of timing.
Once again, going back to the supply chain, Ming-Chi Kuo says Apple is ready to ramp up production in late Q4 of 2025. That would be this on track for a launch in the first half of 2026 – possibly in the spring.
That means we’re possibly less than a year away from a very tempting new MacBook, that is more affordable, comes in fun colors, runs an A18 Pro chip, and boasts a solid 13-inch screen.
If these rumors hold, this machine could fly off the shelves.
