The Best Times to Post on Instagram by Day
We’ve identified that posting earlier in the day yields the best overall engagement.
Now it’s time to get even more specific.
Here are the best times to post on Instagram every day of the week:
The Best Time to Post on Instagram on Monday
Rise and grind! The best time to post on Monday is 5 AM.
Don’t fret – if you forget to post your Monday morning content, Monday at 11 PM is also a strong time for engagement.
Tip: Make sure you’re auto publishing your Instagram content so you can get those extra few ZZZs on Monday morning.
The Best Time to Post on Instagram on Tuesday
The best time to post on Tuesday is 5 AM, which is consistent with what you’ll see most days of the week.
The Best Time to Post on Instagram on Wednesday
The best time to post on Wednesday is 3 AM, but engagement rates remain pretty strong until 5 AM.
The Best Time to Post on Instagram on Thursday
The best time to post on Thursday is 4 AM to 5 AM.
You shouldn’t be shocked at this point – it’s another early one!
The Best Time to Post on Instagram on Friday
The best time to post on Friday is 3 AM to 6 AM.
It’s almost the weekend, but we’re still seeing the early morning trend going strong.
The Best Time to Post on Instagram on Saturday
The best time to post on Saturday is 5 AM.
While people might be sleeping in on the weekend, engagement remains high for posts scheduled earlier in the day.
The Best Time to Post on Instagram on Sunday
The best times to post on Sunday are 12 AM, 5 AM, and 11 PM.
While that early-morning trend still stands, you’ll also get some engagement from late-night weekend scrollers.
Whether you’re hitting snooze on the alarm or out late catching up with friends, you can schedule all your content to automatically publish in advance with the Instagram Scheduler & Management Platform. So you can rest assured that you’re optimizing when your followers are online without having to be online yourself. Sign up today!
