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World of Software > Computing > Bilibili’s duck-themed shooter Escape from Duckov sells 500,000 copies in first week on Steam · TechNode
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Bilibili’s duck-themed shooter Escape from Duckov sells 500,000 copies in first week on Steam · TechNode

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Last updated: 2025/10/22 at 5:22 AM
News Room Published 22 October 2025
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This month, Escape from Duckov, a top-down PvE shooter featuring ducks as the main characters, developed by Team Soda and published by Bilibili, has gained strong traction in China’s gaming market. Since its release on Oct. 16, the game has sold over 500,000 copies on Steam, reached a peak of more than 140,000 concurrent players, and achieved a 96% positive rating, making it one of the most notable indie titles in China in recent weeks.

Absurd humor and whimsical art style break hardcore mold

With its absurd humor and playful art style, Escape from Duckov offers a lighthearted take on the traditionally hardcore shooter genre. Described as a duck version of Escape from Tarkov, the game transports players to the absurdly humorous world of “Duckov,” where they control customizable duck characters to scavenge resources, build shelters, and upgrade equipment across five randomly generated maps — all with the ultimate goal of constructing a spaceship to escape the planet.

Unlike most realistic, hardcore shooters on the market, the game adopts a cartoonish art style. The ducks’ clumsy yet adorable movements, paired with humorous voice effects and playful Easter eggs, help ease the tension typical of “loot-and-extract” games. This distinctive design lowers the entry barrier and has attracted many players who are less experienced with 3D shooting games.

Lightweight gameplay meets deep strategy: a gentle take on hardcore design

The core gameplay of Escape from Duckov revolves around the “loot, shoot, and extract” loop, but its simplified mechanics strike a balance between hardcore depth and accessible controls. For instance, the game uses a simple “one slot per item” backpack system to make inventory management easier. Combat only distinguishes headshot damage, and players can make one attempt to recover their gear after dying, which helps reduce frustration.

Despite the streamlined operations, the game retains the essence of resource-based strategy. Players must rely on sound cues to locate enemies and watch out for stealthy ambushers. Dynamic elements such as day-night cycles and storm weather introduce special enemies, while unprotected characters take continuous damage under harsh conditions. These mechanics cater to casual players seeking fun while still offering strategic depth for hardcore enthusiasts.

Community ecosystem and long-term progression keep players engaged

As the publisher, Bilibili provides strong community support for the game. Players share guides and funny screenshots on the platform, which helps spread the game by word of mouth. The game also features a built-in creative workshop that lets players create mods, adding more ways to play.

Additionally, the game extends player engagement through a long-term progression system. Out-of-match skill tree upgrades enhance character attributes, while in-match exploration unlocks hidden areas and shortcuts, creating a positive cycle of resource accumulation, ability growth, and more efficient exploration. With over 50 hours of main story content and a variety of NPC-driven side quests, players can enjoy a steady stream of fresh experiences even in single-player mode.

Affordable pricing and market positioning appeal to players

Priced at RMB 58 ($8.00) in China, Escape from Duckov offers a rich content experience at an affordable price, especially compared with AAA titles that often cost several hundred yuan. Its unique theme, innovative gameplay, and vibrant community have precisely met domestic players’ demand for games that are “fun, lighthearted, and replayable,” making it a dark horse in the Chinese gaming market for fall 2025.

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