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World of Software > News > DeepMind Launches Genie 3, a Text-to-3D Interactive World Model
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DeepMind Launches Genie 3, a Text-to-3D Interactive World Model

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Last updated: 2025/08/18 at 12:35 PM
News Room Published 18 August 2025
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DeepMind has introduced Genie 3, the latest version of its world model framework for generating interactive 3D environments directly from text prompts. The system renders scenes in real time at roughly 24 frames per second in 720p resolution, allowing continuous navigation and interaction for several minutes without scene resets. One of its core improvements over earlier versions is object permanence: any change made to the environment such as moving, removing, or altering objects, remains persistent over time. The model also maintains consistent physics without using a separate memory module, instead relying on learned world dynamics.

Genie 3 combines aspects of these tools into a single generative pipeline. It functions both as a content creation system producing a unique environment from natural language, and as a simulation platform for testing autonomous agents. The model can create varied settings, such as indoor industrial layouts, outdoor natural terrains, or complex obstacle courses, entirely from text. This flexibility makes it suitable for rapid prototyping of training scenarios, especially in robotics and embodied AI, where diverse and dynamic worlds are essential for developing generalizable skills.

The approach distinguishes Genie 3 from other generative AI systems. OpenAI’s Sora, for example, can produce highly realistic video from text descriptions but is limited to fixed-length clips and does not support real-time interaction. Meta’s Habitat focuses on embodied AI research, providing agents with high-fidelity 3D spaces for navigation and manipulation tasks. However, Habitat requires predefined scenes and assets rather than generating them procedurally from prompts. NVIDIA’s Isaac Sim offers advanced robotics simulation capabilities, with detailed sensor modeling and physics, but similarly depends on manually built or imported environments. MineDojo, built on top of Minecraft, allows AI agents to operate in a procedurally generated world, but its mechanics and block-based visuals limit realism and physical accuracy.

Reddit users on r/singularity shared a range of impressions about Genie 3 with one user commenting:

Imagine having lived under a rock the past few years and then seeing this. It would be pure sci-fi. The stuff from Star Trek.

While another user commented:

Now plug this to VR, this is basically metaverse.

While traditional simulation engines like Unreal Engine or Unity also allow for custom environments, they typically require asset libraries and manual scene assembly. Genie 3 bypasses this by generating environments on demand, though current limitations include runtime duration and environment complexity compared to dedicated game engines.

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