Zeekr, an electric vehicle maker owned by Volvo’s parent Geely, ranked highest in overall customer satisfaction among Chinese brands, followed by Changan Auto’s EV subsidiary Deepal, and Nio, according to a new study issued by J.D. Power on Thursday. Zeekr reached 792 on a 1,000-point scale in the J.D. Power rankings, while Mercedes-Benz and Tesla took first and second positions in the international brand section with 794 and 788 points respectively. The study surveyed over 5,000 EV owners from 81 major Chinese cities, measured service satisfaction throughout their purchase processes, and assigned a score to each brand based on a combination of benchmarks such as information collection, showroom experience, and recharging services. For 2023, overall customer satisfaction for EVs fell year-on-year with a score of 770, a 26-point drop compared to 2022, despite the growing adoption of EVs in the country. [J.D. Power release]
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