Ever wondered why Anna from Accounting is excellent at crunching spreadsheets while Derek from Design creates the best mood boards for unconventional marketing campaigns?
The left-brain vs. right-brain dominance theory might shed some light on these differences. Understanding these cognitive tendencies can help you leverage your team’s diverse strengths and boost overall productivity.
In this post, we’ll explore the left brain vs. right brain hypothesis, its workplace implications, and how to engage both sides of the brain for maximum efficiency.
How to Make Left Brain vs. Right Brain Work for Your Team
The Left Brain vs. Right Brain Myth—What Does it Mean?
When Roger Sperry won the Nobel Prize in Physiology or Medicine in 1981 for his groundbreaking work on the functional specialization of the cerebral hemispheres, little did he know his research would spark a cultural phenomenon that would persist for decades.
Sperry’s research on split-brain patients led to the idea that the two hemispheres of the brain are responsible for different functions and ways of thinking.
According to this theory:
- The left hemisphere is associated with logical, analytical, and sequential thinking
- The right hemisphere controls creative, intuitive, and holistic thinking
But before you start bucketing yourself (or your colleagues), know that the idea that people are strictly “left-brained” or “right-brained” is an oversimplification. Modern neuroscience has shown that both the left side and the right side of the brain work together in most cognitive tasks.
A 2013 study by the University of Utah analyzed brain scans of more than 1,000 people and found no evidence of dominance of one hemisphere over the other.
So, while individuals aren’t strictly left-brained or right-brained, they may have strengths in certain cognitive functions associated with one side. Understanding these tendencies can help us appreciate diverse thinking styles, overcome mental blocks, and create more balanced, effective teams.
👀 Fun Fact
Einstein’s brain, preserved and studied after his death, showed an unusually well-developed corpus callosum—the bundle of nerve fibers connecting the two hemispheres. Scientists believe this might have contributed to his extraordinary ability to think both analytically and creatively.
What Tasks Do the Right Brain and Left Brain Do?
Although the brain works as an integrated whole, here’s a breakdown of tasks typically attributed to each side:
The left brain controls the functions of:
- Language processing and production
- Logical reasoning
- Critical thinking
- Numbers and mathematics
- Sequencing and order
- Fine motor skills
The right side of the brain controls:
- Visual and spatial processing
- Emotion recognition and expression
- Intuition and insight
- Creativity and imagination
- Holistic thinking
- Appreciation of music
A fascinating real-world example of how these functions work together is the case of Dr. Jill Bolte Taylor, a neuroanatomist who experienced a stroke in her left hemisphere. In her book, My Stroke of Insight, she describes how the temporary shutdown of her left brain functions led to an intensified right brain experience, highlighting the intricate balance between the two hemispheres.
Left Brain vs. Right Brain Characteristics at the Workplace
Understanding left and right brain characteristics can help identify individual strengths and create more balanced teams. Here’s how these tendencies might manifest in the workplace:
Left brain dominant characteristics:
- Detail-oriented and organized
- Excellent at following procedures and schedules
- Strong analytical and problem-solving skills
- Preference for facts and data
- Good at managing time and meeting deadlines
Right brain dominant characteristics:
- Creative and imaginative
- Skilled at seeing the big picture
- Intuitive decision-making
- Strong emotional intelligence
- Adept at visual and spatial tasks
These characteristics often align with certain professions. For example, individuals in the STEM fields may be expected to be left-brain thinkers, while those in the arts and humanities may have more right-brain characteristics.
However, as you’d guess, most jobs require a combination of both left and right brain skills. For instance, a successful marketer needs both analytical skills to interpret data (left brain) and creative abilities to develop engaging campaigns (right brain).
How to Boost Productivity by Engaging Your Left and Right Brain
Engaging both sides of the brain is crucial for maximizing productivity. Modern workplace tools allow you to do just that by seamlessly blending analytical and creative thinking in ways that were once unimaginable.
They offer features that cater to different thinking styles:
- For left-brained people: Structured task lists, Gantt charts, and detailed analytics satisfy the need for order and data-driven decision-making
- For right-brained people: Visual boards, mind maps, and customizable interfaces fuel creativity and big-picture thinking
But the real magic happens when these features work in tandem.
is the perfect example of this cognitive integration in action. More than being a project management tool, brings the whole team together on a shared platform where analytical insights and creative ideas can cross-pollinate and flourish—helping you build a second brain of sorts.
Left brain: Strengthen your analytical capabilities
supports the cognitive abilities of your left brain by enabling you to plan the details for all your projects meticulously—from breaking down large projects into smaller tasks to monitoring progress and improving outcomes.
Organize your work with task management capabilities
Tasks allow you to break down complex projects into manageable tasks, appealing to the left brain’s love for order and structure. You can record all the relevant information for each task in one place with ’s Custom Fields, including assignees, due dates, progress status, and more.
’s Hierarchy of Spaces, Folders, Lists, Tasks, and Subtasks enables you to organize work at multiple levels, ensuring nothing falls through the cracks for the entire team.
Visualize your progress with Gantt charts
Gantt charts in help you plan and track project timelines, satisfying the left brain’s need for sequential thinking. They also offer features like critical path identification and dependency linking between tasks for better requirements management and preventing project failures.
Further, ’s Gantt Timeline Template lets you create tasks with timeline bars that automatically update, making it easier to organize and adjust project timelines. You can use it to visualize project progress at a glance with clear, color-coded Custom Task Satuses in .
Track your time to boost productivity
If you’re looking for ways to eliminate time sinks at work and optimize workflows, ’s Time-Tracking feature can be useful. With ’s free Chrome extension, you can track time on any device from any location and link it to the task you’re working on in .
Add detailed notes to time entries to enable a granular analysis of time spent, reduce or automate busy work, and identify bottlenecks and high ROI activities. This extensive analysis also makes it easier to track billable time and generate accurate invoices.
Save time with automation
But it’s not just CEOs; employees at all levels can set up custom Automations to streamline repetitive tasks, freeing up mental bandwidth for more complex problem-solving.
’s automation features include task creation, assignment, status changes, and notifications based on specified triggers and conditions. You can choose from a library of over 100 pre-built automation sequences or design your own using natural language prompts in Brain, ’s built-in AI assistant.
Improve continually and beat the competition with analytics reporting
The left brain is responsible for logical reasoning, which is crucial for analyzing data, identifying patterns, and making data-driven decisions and improvements.
’s Analytics Report Template is a perfect complement for these abilities as it facilitates:
- Data visualization: Create sophisticated graphs and charts to simplify complex data sets
- Performance tracking: Monitor key performance indicators (KPIs) to gain insights into business performance
- Trend analysis: Identify trends, correlations, and patterns to draw meaningful conclusions about business activities
Why is this important? A study by Bain & Company found that organizations that use analytics are five times more likely to make faster decisions than their competitors!
Right brain: Fuel creativity with innovative tools
A majority of creatives surveyed in Adobe’s State of Creativity Report 2024 admit that an increased workload results in huge project-management-related challenges for them, including tracking feedback and sharing files.
’s vast set of features remediates this. It allows creativity and productivity to go hand in hand—especially in a world where 80% of people feel the increasing pressure to be productive rather than creative at work.
Brainstorm with expansive whiteboards
’s Whiteboards offer a virtual, shared canvas for free-form ideation, perfect for right-brain visual thinkers. And they’re not just digital versions of physical boards—they allow you to sort and pick ideas, turn them into actionable tasks, link discussions to the relevant documents, and collaborate with your team in real time.
The Creative Brief Whiteboard Template is an excellent starting point for creative projects. It helps teams create a clear plan of action, identify objectives, set expectations, and collaborate effectively with stakeholders.
The main elements of the template include:
- Custom Statuses: Track progress with task statuses like Client Review, Complete, Development, Final Approval, and In Progress
- Custom Fields: Categorize tasks with attributes such as Responsibility, Involvement, Session Type, End Date, and Email
- Custom Views: Access different views like the Creative Brief Whiteboard, Timeline, Creative Brief Tasks, and Start Here
- Project management features: Use tagging, nested subtasks, multiple assignees, priority labels, and more for creative brief tracking
Explore ideas visually with mind maps
Did you know that the images, colors, and symbols that represent ideas in mind maps stimulate the right brain’s ability to process visual information?
Mind Maps in encourage divergent thinking, a strength associated with the right brain. They’re also dynamic and interactive, making it simpler to connect and reorganize ideas intuitively.
This supports the concept of “cognitive flexibility,” which has been linked to increased creativity and problem-solving abilities in numerous psychological studies.
The Simple Mind Map Template takes this further, catering to the right brain’s holistic thinking style. Its simple drag-and-drop functionality helps you easily add, move, and edit ideas within the mind maps you build. You can customize the layout, colors, and design to suit your preferences and project needs.
Enhance your expression with the AI writing assistant
We know creativity isn’t a faucet that spews brilliance on cue. When you’re stuck in that seemingly endless rut without any good ideas, Brain can show you the way out.
From brainstorming and refining concepts to helping you overcome writer’s block, Brain’s AI Writer for Work can do it all. Ask it to create marketing collateral, share design inspiration, generate unique ideas for product launches and campaigns, and more. It will also proofread the generated content for you, addressing multiple stages of the writing process.
Capture and share ideas with Docs
According to Adobe’s State of Work Report 2023, 88% of employees struggle with collaboration, and 30% feel they lack the right tools. Visual collaboration is a persistent challenge that hinders strategic planning.
Docs address this by providing a flexible space for collaborative ideation and storytelling, engaging the right brain with:
- Visual editing: Easily add bold, italic, underline, and other text styles to enhance readability and visual appeal. Insert images, videos, and other media to create visually engaging content within Docs.
- Pre-designed templates: Access a variety of pre-designed templates to jumpstart your creative process and ensure consistency. Customize templates to match your workflow preferences
- Real-time collaboration: Multiple users can edit a document simultaneously, fostering real-time collaboration. Add comments and engage in discussions directly within the document, making it easy to share feedback and ideas
- Seamless Integration: Connect Docs with other tools like Google Drive, Dropbox, and Slack for easier file sharing and collaboration
Visualize data creatively with dashboards
’s customizable Dashboards allow you to create visually compelling representations of your data, combining the analytical power of left-brain thinking with the visual creativity of right-brain processing.
Using Dashboards, you can quickly grasp trends, patterns, and anomalies that might be difficult to identify through text-based reports.
Add a splash of color with custom themes
Color psychology research has shown that different colors can affect mood and productivity. For example, blue can increase focus and calmness, while yellow can enhance creativity. ’s customizable color schemes and display modes allow you to tailor your workspace to optimize your team’s cognitive performance.
Bridging the gap between the left and right brain
Did you know can seamlessly transition from detailed spreadsheet-like Table views to expansive visual canvases (like whiteboards and mind maps)?
supports 15+ Custom Views (List, Board, Calendar, etc.), letting you switch between different organizational paradigms and seamlessly integrate analytical and creative thinking styles.
- Simplify workflows with custom templates: Create templates that combine structure and flexibility, catering to both left and right brain preferences. Custom templates in can help streamline recurring processes, freeing up mental bandwidth for more creative and strategic thinking
- Keep everyone aligned with goal tracking and collaborative features: Set Goals in and keep team members with different thinking styles aligned toward achieving them with collaborative features, including Chat, Comments, Mentions, and Notifications,
- Unify everything with Brain: This feature brings together research, reporting, AI-powered idea generation and content creation, and other capabilities, truly bridging the gap between analytical and creative processes
- SMART Goals: The SMART Goals Template helps you set and track objectives that engage both analytical and creative thinking. The SMART framework (Specific, Measurable, Achievable, Relevant, Time-bound) combines the analytical precision of left-brain thinking with the visionary aspects of right-brain thinking
Other ways to engage your left and right brain
Learn new skills
Continuously challenging yourself with diverse learning experiences engages both hemispheres. Learning new skills can change the architecture of white matter in a healthy brain, which is associated with improved brain health and function. Consider incorporating neuroplasticity exercises and skill-learning activities into your work routine, such as dedicating time each week to learning a language or improving your negotiation and persuasion skills.
Take breaks to recharge your brain
Ever wondered why you can focus better on a tedious and demanding task after taking a breather? Regular breaks can help maintain cognitive balance and prevent mental fatigue. Implement techniques like the Pomodoro method (25 minutes of focused work followed by a 5-minute break) to maintain productivity while giving your brain time to recharge.
Seek complementary tasks
Switching between analytical and creative tasks to exercise both sides of your brain. In your workflow, for example, try alternating between data analysis tasks and creative brainstorming sessions to keep both hemispheres engaged.
Recognize your dominant side and balance your strengths
Understand your natural tendencies and consciously work on developing complementary skills. While the strict left-brained/right-brained dichotomy is a myth, we all have cognitive preferences for certain tasks. Use ’s diverse feature set to challenge yourself in areas where you’re less comfortable. For example, if you’re naturally analytical, try pushing yourself to use more visual tools like mind maps and whiteboards.
Practice mindfulness
Mindfulness, the practice of paying attention to the present moment without judgment, is a powerful tool that can engage both the left and right hemispheres of the brain. Here’s how:
Left brain engagement
- Mindfulness requires focusing on the present moment, which involves analytical thinking to examine thoughts, feelings, and sensations
- By observing thoughts and emotions without judgment, mindfulness can strengthen your problem-solving skills
- Mindfulness can also make it easier for you to set realistic goals and stay focused on achieving them
Right brain engagement
- Mindfulness can enhance creativity and regulate emotions by allowing right-brain thinkers to explore thoughts and emotions without judgment
- By paying attention to bodily sensations and emotions, you develop your intuition
In essence, mindfulness is a bridge between the left and right brain, promoting a balanced and integrated approach to cognitive functioning and improving keeping the brain healthy.
By implementing these strategies and leveraging ’s versatile features, you can create a work environment that truly engages both analytical and creative thinking styles. This holistic approach not only boosts productivity and brain function but also fosters innovation and job satisfaction, leading to more successful outcomes for individuals and teams alike.
Tap into the Power of the Entire Brain with
isn’t just about features—it’s a philosophy that recognizes the value of cognitive diversity and seeks to create an environment where all types of thinkers can thrive. It’s about breaking down the artificial barriers between “left-brain” and “right-brain” tasks and creating a fluid, integrated workspace that mirrors the interconnected nature of our minds.
The result? A team that leverages the full spectrum of the human brain, resulting in more innovative solutions and a stronger, productive mindset.
Sign up to for free to make the most of your team’s diverse skill sets.
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