Tip #4: Describe Who You Are and What You Do
Spell it out for those in the back!
You’ve got exactly 80 characters in your TikTok bio to describe who you are and what you have to offer. Keep it short, snappy, and most importantly, engaging.
What message do you want to convey to visitors when they land on your page?
Do you specialize in Microsoft Excel hacks? Are you a beauty expert? Or is your page dedicated to creating fancy cocktails? Let people know what you’re all about and encourage them to hit follow.
You can also use this space to call attention to the link in your TikTok bio, or call out an active promotion.
TIP: Add a little pizzaz to your TikTok bio with emojis that reflect your brand’s personality. Don’t go overboard though – too many emojis can be challenging for users who are visually impaired and rely on screen readers.
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