Hulu is heading overseas. Disney has confirmed that Hulu will replace the Star tile inside Disney+ internationally from 8 October, with a fully unified app experience planned for next year.
The move turns Hulu into Disney’s global general-entertainment brand and follows months of speculation that Star would be retired in favour of a single identity across regions, as reported by The Verge.
What’s changing inside Disney+
Disney says users will start to see a refreshed Disney+ home screen over the coming weeks, including a new navigation bar with dedicated tabs for Disney+, Hulu, and ESPN content where available, plus clearer labels for content. Profiles will be more prominent, and recommendation algorithms are being tuned to surface shows more reliably. In simple terms, the UK Disney+ app will feel a little different, and the Hulu name will front the kind of TV and films that previously sat under Star.
Disney is also introducing Google Home style widgets on iOS and other quality-of-life tweaks, plus AI-assisted recommendations that should make it easier to find what you want quickly. Specific dates for this rollout have not yet been confirmed, but expect them to appear before we see the “unified” Disney app.
If you’re not yet a Disney subscribers and you’re wondering whether or not to bite the bullet, our Disney+ vs Netflix explains what you’ll get out of your subscription, while the Disney+ price tiers explainers breaks down the regional price differences and what you’ll get for your money.
Opinion
Anything that makes apps simpler to understand is a win in our book. Hopefully this new unified makes finding new content easier than ever – especially as we head into the colder months.
