Imagine shelling out millions to live in a luxury high-rise, only to face the hassle of hauling groceries from the parking garage to your penthouse.
It’s a quintessential first-world problem, but one Bentley is determined to eliminate with its groundbreaking new residential tower set to open in Miami in 2028.
The automaker has teamed up with Dezer Development to introduce the Dezervator—a futuristic car lift that redefines convenience for upscale living. Dubbed the pinnacle of ‘seamless privacy,’ this innovative system allows residents to drive directly into their apartments, bypassing the usual parking lot grind.
No more schlepping bags or sharing elevators with neighbors. Bentley’s vision? Effortless luxury, from garage to living room.
Each apartment on the east side of the development will have a 144m garage built into the side of their room, while those on the west will have a 106 square metres area,which is able to house three cars.
The luxury residences will be spread over 62 floors, with each apartment also coming equipped with a private heated swimming pool and summer kitchen on the balcony, along with a stunning view of the ocean.
Prices start at $5.8million (£4,700,000), with some rooms offering over 6,000 square feet of real estate space.
Other amenities include a built-in cinema, whisky bar and beauty salon, along with a private residents restaurant manned by award-winning celebrity chef Todd English.
(Picture: Brosda&Bentley)
Four-legged friends will also be pampered at an on-site pet spa ‘designed in partnership with Bentley Motors’ which features washing and drying services.
Ben Saltmer, the product and life-style design manager for Bentley, said: ‘We have applied the same attention to detail that goes into our cars into this very building.
‘Each space is different, but with distinctive Bentley design cues styled harmoniously throughout — right down to a functional area like the Bentley pet spa concept.
‘Despite practicality being paramount, the area should have an elevated experience. We achieve this through exquisite materiality and subtle Bentley design signatures, an ethos we’ve followed throughout the design of the building.
‘For instance, in the pet spa we’ve used the Bentley diamond motif when giving the surfaces a non-slip quality. This diamond signature extends graphically to the shelving above the main bath area that houses towels, shampoos, and pet-friendly fragrances.’
The building’s cinema has also been designed to mimic the concept of a Bentley car interior.
Saltmer said: ‘A cosseting sofa wraps around the back of the rear three walls, embracing residents in the space.’
Bentley is not the only car manufacturer to move into real estate lately, with Mercedes Benz also opening two luxury towers in recent months.
The new tower is the brand’s first real estate project in the US and one of the largest under construction in Florida.
It first launched Tower 1 last year and sold all 100 apartments in just four days.
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