All Parties Putting the Pressure On
Since the emergence of ChatGPT in November 2022, AI has developed at a scarcely believable rate, with adoption skyrocketing in the last 12 months. Last year, many business leaders were unconvinced by the technology’s potential – now, just 15% of the businesses we surveyed had yet to invest in it in some form.
This shakeup is being felt from the mailroom up to the boardroom, with other factors for the AI uptake including “pressure from investors” (41%) and “pressure from stakeholders” (30%).
But the race to automation has yet to fully play out. At present, the biggest use case for AI in business is written tasks, including emails, reports, and presentations, with 43% of AI-using businesses leveraging the technology in this way. After that, it is data analysis (37%), customer support and chatbots (33%), and design tasks (25%).
