Logistics Operations Pick Software Innovation Over Automation
The new Tech.co survey found that logistics companies are interested in adopting tech solutions to address a shortage of drivers in the industry. However, automation is at the bottom of their list of potential tech — likely due to high costs.
In the last year, 51% of logistics and transport professionals said that they had adopted route optimization software. Other top responses were also software solutions aimed at streamlining and boosting efficiency: driver monitoring and coaching platforms (46%), fleet tracking software (41%), and fuel/energy reduction technology (30%).
The two solutions at the bottom of the list? Warehouse robotics (15%) and autonomous vehicles (10%), the two big forces of automation that the industry is considering.
Still, the survey did find that 63% of U.S. freight businesses say they use some form of tech to reduce reliance on drivers. Mobile robotics are certainly among those tools — but thanks to market forces and new tariffs, they’re not at the top of the pack.
