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World of Software > News > Target’s $70 ‘suitcase in a bag’ is selling out – but Walmart’s version is $27
News

Target’s $70 ‘suitcase in a bag’ is selling out – but Walmart’s version is $27

News Room
Last updated: 2025/08/06 at 9:19 PM
News Room Published 6 August 2025
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TARGET shoppers can get a multi-purpose suitcase and backpack combo this month that’s been flying off shelves.

While it already has a budget-friendly price of $50, top competitors like Walmart are offering a similar option for less.

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Target’s viral backpack suitcase is flying off shelves for travelers (stock image)Credit: Getty
Gray travel backpack.

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The Open Story 45L Travel Backpack (pictured) is highly-rated by shoppersCredit: Target

“Looking for a new carry-on backpack to take on your travels?” questioned savvy shopper Michelle Thomas (@snickerbarbie) in the caption for a recent TikTok video.

“Checkout the 45L Travel Backpack by Open Story.”

Michelle claimed she got the item on a sale for $28, but it’s currently listed on Target’s website for $70, depending on the size.

Smaller options, for example, like the 40L, are just $50.

The TikToker and Target fan showed viewers the version she picked up in the blue color option.

Open Story is a Target-owned brand that makes luggage and travel accessories exclusively sold at the retail giant.

It seeks to offer the same quality as top brands for a more affordable price to consumers.

BENEFITS FOR THE BUYER

The 45L Travel Backpack is basically a suitcase in backpack form, coming with countless pockets and ample storage space for clothes, toiletries, and even a 17-inch laptop, per the product description.

There’s padded shoulder straps, a back sleeve, exterior zip pocket, and much more.

The backpack is also made from a recycled polyester, is water-resistant, and has a trolley strap so it can be slipped over the handle of a wheeled suitcase if needed.

Major retailer ‘in nosedive’ as customers swap for rivals like Costco after ‘unfriendly’ policy leaves shoppers ‘done’

Many Target shoppers have given it high praise in reviews.

“I absolutely love this bag and it’s always my go-to while traveling, I use the gray one for my international travel and my green one for domestic travel,” a satisfied customer wrote.

“Perfect bag for travel. Great spacing of compartments for easy and organized packing,” another wrote.

“Excellent and easy to use,” a third added.

BUY IT NOW

  • Open Story 45L Travel Backpack: $70 – buy here
  • Xueyu 35L Travel Backpack: $27.99 – buy here

WALMART’S OFFER

For those who don’t need as much space and are looking to save money more than anything, Walmart offers the Xueyu 35L Travel Backpack for only $27.99 on its website.

While it also has a suitcase-style, this is made more strictly for carry-on travel.

It still has plenty of storage, including a shoe compartment, side elastic pockets, a separate laptop compartment, front zipper pocket, and even a USB charging port built-in via an included power bank.

Customers who purchase the Xueyu 35L Travel Backpack also get two complimentary toiletry bags.

Black and pink color options are available, and customers similarly rated it high at 4.6 out of five stars overall.

“This backpack is phenomenal with so much space its actually hard to fill it fully,” a Walmart shopper wrote.

“Solid bag for the price!” another exclaimed.

The decision between the Target or Walmart option will ultimately come down to shoppers’ budgets and personal preferences.

Stanley also launched their new water bottle range starting at $23 this month that’s exclusively at Target.

Walmart is also selling a “built to last” three-piece bistro patio set for only $38.99.

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