The PC market grew in the first quarter of 2025 with a unusual strength that has not been seen for years. The fear of Trump’s tariffs and the end of the Windows 10 life cycle are the factors that the analysis signatures indicate for simply spectacular results.
According to Canals data, total desktop computer, laptops and work stations, 9.4% grew Interannual until 62.7 million units in the first quarter of 2025. laptops, large stars on the PC market, grew above average, 10% with 49.4 million units sold.
«PCs shipments experienced a great increase in the first quarter of 2025, driven by the acceleration of deliveries to the US. anticipating tariff advertisements«said Isehan Dutt, main analyst at Cábalys, insisting that “This preventive strategy allowed manufacturers and the channel to supply before possible costs, promoting sales despite the stability of the demand for the end user”.
On the other hand, The end of the Windows 10 life cycle Provided for October 2025, it is also placed as a market revitalizing, especially in the business segment. Of course, the consultant expresses her fears for the following quarters: “As the next round of tariffs in more countries comes into force, direct and indirect impacts threaten the recovery of the world PC market and the impulse induced by the end of the Windows 10 support for the rest of the year”.
The PC market by manufacturers
Lenovo He maintained in the first quarter of 2025 his leadership in the global PC market, with 15.2 million units sold between laptops and desktop computers, achieving a solid growth of 11%. HPsecondly, it increased its shipments by 6% per year, reaching 12.8 million units.
Dell achieved a 3%growth, with 9.5 million units sent in the first quarter, while Apple The fourth place was secured with great growth, 22 % to 6.5 million units and a market share of 10.4 %. ASUS completed the Top-5 with a growth of 9% and 4 million units sent.
Other consultants
IDC has also published preliminary data on the PC market related to the first quarter and without reaching the Canals data, describes them as «Solid results». According to the consultant, PCs shipments during the first quarter of 2025 grew 4.9% compared to the previous year, with global volumes that reached 63.2 million shipments.
By manufacturers, IDC maintains the same Top-5, with especially significant growths for Apple, Asus and Lenovo. As for the factors, it also highlights the fear of Trump’s tariffs as the main reason for the sales increase:
«The market clearly shows some recovery In the first quarter of this year, since both suppliers and end users prepare for the impact of US tariffs. In a first trimester relatively free of tariffs, the entire ecosystem tried to accelerate the pace of deliveries to avoid the first round of American tariffs and the volatility plan.
