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World of Software > Computing > Three startups selected for inaugural Curinos FinTech Incubator based at UW’s CoMotion
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Three startups selected for inaugural Curinos FinTech Incubator based at UW’s CoMotion

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Last updated: 2025/07/29 at 4:53 AM
News Room Published 29 July 2025
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Participants in the Curinos FinTech Incubator, from left: Reagan Bonlie, founder and CEO of Nudge Money; Amos Nadler, founder, CEO and chief scientist at Prof of Wall Street; and Will Taylor, founder and CEO of Parish. (Photos Courtesy of CoMotion)

Three startups have been chosen to participate in the inaugural cohort of the Curinos FinTech Incubator, launched in partnership with the University of Washington’s CoMotion innovation arm.

New York-based Curinos, which serves banks, lenders, credit unions, and other customers with AI-powered financial data and analytics products, first announced the new program in March.

The aim is to support startups that are building cutting-edge financial tools and technologies, with a focus on underserved communities, smarter personalization, and behavioral insights that improve financial outcomes.

The incubator will be located at CoMotion Labs at Startup Hall in Seattle, where startups will have access to Curinos’ proprietary data assets and get exposure to the company’s network of global financial institutions.

The participating companies and what they do, as described by Curinos and CoMotion, include:

  • Nudge Money: A New York-based startup “using AI and behavioral science to help credit unions and community banks transform raw data into personalized, automated engagement that drives deposit and loan growth. By tailoring outreach at scale, Nudge empowers smaller institutions to compete with digital-first fintechs without adding headcount or major infrastructure.”
  • Parish: A Milwaukee-based startup that “turns justice-related financial obligations into credit-building opportunities for families impacted by incarceration. Through its flagship product, Jump, the platform enables users to report payments to major credit bureaus, helping them build credit, improve financial stability, and break the cycle of generational poverty.”
  • Prof of Wall Street: A Toronto-based startup that “combines behavioral finance research with AI to detect and correct investment biases in real time. Its modular analytics platform helps financial institutions identify patterns in investor behavior and deliver personalized insights that improve portfolio performance, engagement, and retention.”

Longtime Seattle tech leader Olly Downs is chief technology and AI officer at Curinos.

“Each of these companies represents a unique, forward-thinking approach to improving financial outcomes, whether through personalization, inclusion, or smarter decision-making in areas where Curinos’ unique combination of industry expertise, data assets and technical talent together with CoMotion’s powerful innovation community can truly provide business acceleration,” Downs said in a statement.

Editor’s note: A previous version of this story misidentified the founder and CEO of Parish.

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