Apple CEO Tim Cook attended a private White House screening of a documentary about Melania Trump, and the timing of the event has seen him facing a vitriolic backlash from critics and customers.
It’s been the cost of doing business during the Trump Administration — Tim Cook has personally contributed to the new White House ballroom, for instance. He’s also presented the President with a gold trophy, ostensibly awarded for Trump inspiring more US investment when in actuality it was business as usual for Apple.
So Tim Cook being included in the guest list of the latest Trump event, or even really being required to attend, should not be a surprise. That the event was the screening of what’s said to be a sycophantic documentary about First Lady Melania Trump, should even make people sympathetic to Cook.
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