We’re a little over a month away from the expected launch date of the Pixel 10 and Pixel 10 Fold. Google makes some of the best Android phones on the market, so the latest Pixel launch is a very big deal. As per the norm, the rumor mill has been circulating, with leaks and rumors ramping up as the time draws near.
Based on those rumors so far, the Pixel 10 series of phones won’t be a massive departure from the Pixel 9. For the most part, it seems like some spec updates and feature shuffling are in order. There should still be a regular Pixel 10 along with a Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold.
Otherwise, here is everything we know (and everything we think we know) about the Pixel 10 series so far.
Pixel 10 release date and price
According to the online rumor mill, the Pixel 10 announcement will come on Aug. 20, with a full launch on Aug. 28. This would be in line with what we saw last year with the Pixel 9 series, and while this year’s release date is still just a rumor, precedent suggests that Google will reveal all of its upcoming phones at the same time. In addition, there will almost certainly be a Pixel 10a as well, but its launch date will likely be 2026. After all, we only recently go our hands on the Pixel 9a (which we named “the budget phone to beat”).
For pricing, it seems Google may be shaking it up a bit. Android Headlines reported that the prices of the Pixel 10 Pro XL will increase while the Pixel 10 Fold Pro Fold model will actually drop in price by a few hundred dollars. However, noted leaker Roland Quandt posted on Bluesky that the prices will increase for virtually the entire lineup. Thus, for pricing, it could go either way. Don’t forget that Google makes Pixel devices in China, India, and Vietnam, and so tariffs may further impact pricing.
Pixel 10 rumored design changes
From left to right: Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL
Credit: Kimberly Gedeon / Mashable
So far, our only glimpse at the Pixel 10 has been during one of the most interesting leaks of all time, where someone apparently nabbed photos of Google shooting a commercial with the new Pixel 10. Based on that unexpected leak, the Pixel 10 series won’t look too different from the current Pixel 9 lineup. It’ll still have Google’s patented camera bump and the sensors appear to be in the same spots as well. More recent rumors seem to confirm this.
The same holds true for the Pixel 10 Pro Fold, as it appears to be about the same as last year. However, Android Headlines notes that the dimensions are subtly different, and leaked specs point to a bigger screen and a larger battery, so it’ll be a tiny bit bigger than last year’s Pixel 9 Fold. Otherwise, the two could be twins. That could give Samsung a major edge, as the newly launched Galaxy Z Fold 7 is significantly thinner than its folding predecessor.
For colors, rumors state that the phones will come in the following colors:
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Pixel 10: Obsidian (black), Indigo (purple), Lemongrass (yellow), and Frost (blue)
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Pixel 10 Pro and Pro XL: Obsidian (black), Jade (green), Moonstone (gray), and Porcelain (white)
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Pixel 10 Pro Fold: Jade (green), Moonstone (gray)
The colors seem to be consistent among the rumors, but the color names aren’t. In some leaks, Frost is referred to as just “Blue” while Jade is referred to as just “Green”. Moonstone has also been referred to as Sterling (as in silver), and Lemongrass has been referred to as Limoncello. However, it seems black, purple, yellow, blue, green, gray, and white seem to be the colors Google is going with this year.
Google Pixel 10 specs
Unlike the colors, specs have been pretty consistent amongst all the rumors. Google’s new Pixel smartphones are likely to have a TSMC-made Tensor 5 chip, which will power the entire Pixel 10 series. As per the norm, the Tensor 5 will no doubt be Google’s most powerful chip to date, scoring significantly higher than the Tensor 4 in leaked benchmarks. This will be a boon for mobile gamers, AI adopters, and power users.
Other rumors point to modest bumps in various specs, including a peak brightness boost to 3,000 nits (from 2,700 nits), and a boost in regular brightness to 2,000 nits (from 1,800 nits). There have also been some whispers that Google will include higher PWM when dimming the display, an improvement for those who were sensitive to the display dimming of previous Pixels.
Mashable Light Speed
The Pixel 10 Pro Fold is expected to get a bump in battery to 5,015 mAh, a decent bump over last year’s Pixel 9 Pro Fold and its 4,650 mAh. Pixel 9 users have complained about low battery life (a long-running problem), so we’ll have to wait and see if the new battery and Tensor 5 chip resolve these problems.
Notably, Android Headlines notes that the Pixel 10 Pro Fold could be the first foldable with a full IP68 waterproof rating, which is genuinely exciting for foldable fans. The Galaxy Z Fold 7 and Motorola’s foldable both sport IP48 ratings.
The rest of the specs should be about the same. Rumors say that the RAM and storage options will remain the same as they did last year, and the overall design and screen sizes will too (sans the Fold). The batteries will receive a modest (roughly 5 percent) bump in size, and charging speeds are rumored to increase as well. These bumps aren’t huge though, as the Pixel 10 is slated to go from 27W charging to 29W charging.
Google Pixel 10 camera changes
Much like the specs, the Pixel 10 camera system will see small changes from last year’s Pixel 9. Rumors for this come from Kamila Wojciechowska (via Android Authority). There is a lot to unpack here, so let’s get right to it.
The Pixel 10 is slated to get some new hardware here, including a 50 MP Samsung GN8 wide-angle lens, a 13 MP Sony IMX712 ultrawide lens, an 11 MP Samsung 3J1 telephoto lens, and the same Samsung 3J1 as the selfie lens.
The cameras on the Google Pixel 9.
Credit: Joe Maldonado / Mashable
While the Pixel 10 would gain a telephoto lens, something that the base Pixel 9 did not have, the rest of the lineup is widely considered to be a downgrade. Last year’s Pixel 9 had the same wide-angle and ultrawide sensors as the Pixel 9 Pro XL but left out a telephoto. This year, the Pixel 10 is slated to get a telephoto but a downgrade in the wide and ultrawide sensors.
Moving on, the Pixel 10 Pro and Pro XL are rumored to house a 50 MP Samsung GNV wide-angle lens and a trio of 48MP Sony IMX858 lenses handling the telephoto, ultrawide, and selfie cameras. The selfie camera got a slight bump, but otherwise, the camera system will be mostly the same.
Finally, the Pixel 10 Pro Fold is slated to have a virtually identical camera system to last year. In case you forgot, that includes a 48 MP wide-angle lens, a 10.5 MP ultrawide lens, and a 10.8 MP 5x telephoto lens with two 10 MP selfie cameras on both screens.
Google Pixel 10 software
Highlights from Android 16.
Credit: Google
This one is pretty easy. Google will certainly launch the phones with Android 16. That’s not much of a rumor: The latest OS is already in the wild, so it just makes sense. Per the norm, there will likely be a bunch of Pixel-specific features.
One such feature is Pixel Sense, an on-device assistant that’ll be able to read data from other apps, such as media apps, your calendar, messages, Maps, email, and others. Many expected this feature, previously referred to as “Pixie,” to be unveiled with the Pixel 9, but it seems the Pixel 10 will be the one. In addition to the above, the assistant will be able to take notes, suggest personal data when you need it, complete tasks and routines faster, and more. Per Android Authority, it’ll adapt to your interests as well.
In addition, there are some new wallpapers and new sounds coming with the device.
New AI features with the Pixel 10 series
We also expect a treasure trove of AI improvements and features. One such example is “Speak to Tweak,” which likely allows Gemini (or another LLM) to edit your photos based on your suggestions. A similar rumored feature is “Sketch to Image,” where you can draw a rough outline of something and AI will fill in from there. There have also been whispers of a Magic Editor for video, some generative AI video editing features, and related tools
One possibility we’re watching closely? A bonus subscription to Google AI subscriptions. Currently, when you buy the Pixel 9 Pro, Pixel 9 Pro XL, and Pixel 9 Pro Fold, you get a 12–month free trial for the Google AI Pro plan. That unlocks one year of access to Gemini Advanced as well as Gemini features in apps like Gmail and Google Docs (you also get 2 TB of cloud storage). In the same way, the new Samsung phones also come with access to Google AI Pro, including access to Google Veo 3, Google’s new AI video generator.
We’re waiting to see exactly what AI goodies will come with the new Pixel 10 devices, but we’re hoping for good news here.
It seems the Pixel 10 lineup is shaping up to be mostly a minor improvement over the Pixel 9 series. There are two caveats to that. If rumors hold, the Pixel 10 camera system will be a slight downgrade, while the Pixel 10 Pro Fold will actually be a sizable upgrade in everything but design. In any case, we only have one more month to wait (allegedly) to see what happens.
