London-based fintech Zilch has entered into a multi-year partnership with Premier League team Arsenal FC that has made it the “official way to pay” at the club.
Through the partnership, Zilch will offer various flexible payment options to supporters of the North London club and will include benefits and special offers for fans.
“We are hugely excited as we now embark on our first brand partnership with one of the most recognisable brands in the world, Arsenal,” said Zilch co-founder and chief executive Philip Belamant.
“The club has a hugely engaged supporter-base, and at a time when sports brands are looking at partners to help bring supporters closer to them and deepen the supporter experience, this partnership aligns perfectly.
“It is a monumental partnership that sees us not only provide a range of ways to pay for Arsenal supporters, but will strengthen their passion for the team they love even more.”
Juliet Slot, Chief Commercial Officer at Arsenal FC added: “Zilch is a new and exciting proposition with an industry-leading brand that will put our supporters at the heart of everything we want to achieve together.
“Their support and investment will help drive our ambition to win major trophies, and we’re looking forward to bringing new ways for our global Arsenal family to feel even closer to the club.”
