Haier has introduced the Couture Care Collection, a two-product premium fabric care range comprising a stacked Laundry Centre and a wardrobe-style Clothes Drying Closet.
It’s a little boujee, but the collection is focused on offering complete fabric care for your clothes, rather than just traditional wash and dry functionality.
That’s because the Couture Care Collection 11 Laundry Centre combines washing and drying in a space-saving stacked format, with AI-powered Smart Link technology automatically syncing wash and dry cycles based on load type and fabric composition. The I-Refresh Pro steam function handles lightly worn garments without running a full wash cycle, while an Ultra Fresh Air system keeps laundry fresh for up to 12 hours after the cycle ends.
The Ultra Reverse Drum and Flexy Air technology apparently reduce tangling and creasing during the drying phase, which honestly sounds like a lifesaver given how crinkled my clothes look when I remove them from dryer at home – although that serves me right for not looking at the best tumble dryers before buying.
Most interestingly of all though, is the Clothes Drying Closet, which looks like a wardrobe, but can dry delicate fabrics shoes, and accessories. If you’re used to running back and forth to the dry cleaners every week, this might be the home gadget you’ve been looking for.
Quick refresh cycles run from around ten minutes for lightly worn clothing, while a combination of steam, UV, and plasma technology sanitises up to 99.99% of bacteria.
Both products connect to Haier’s hOn app for remote control, cycle customisation, and notifications, with pricing and availability for the Couture Care Collection expected to be confirmed closer to the product’s retail launch.
