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World of Software > Computing > Bezos is back in startup mode, Amazon gets weird again, and the great old-car tech retrofit debate
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Bezos is back in startup mode, Amazon gets weird again, and the great old-car tech retrofit debate

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Last updated: 2025/11/22 at 12:32 PM
News Room Published 22 November 2025
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Bezos is back in startup mode, Amazon gets weird again, and the great old-car tech retrofit debate
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This week on the GeekWire Podcast: Jeff Bezos is back in startup mode (sort of) with Project Prometheus — a $6.2 billion AI-for-the-physical-world venture that instantly became one of the most talked-about new companies in tech. We dig into what this really means, why the company’s location is still a mystery, and how this echoes the era when Bezos was regularly launching big bets from Seattle.

Then we look at Amazon’s latest real-world experiment: package-return kiosks popping up inside Goodwill stores around the Seattle region. It’s a small pilot, but it brings back memories of the early days when Amazon’s oddball experiments seemed to appear out of nowhere.

And finally…Todd tries to justify his scheme to upgrade his beloved 2007 Toyota Camry with CarPlay, Android Auto, and a backup camera — while John questions the logic of sinking thousands of dollars into an old car.

All that, plus a mystery Microsoft shirt, a little Seattle nostalgia, and a look ahead to next week’s podcast collaboration with Me, Myself and AI from MIT Sloan Management Review.

With GeekWire co-founders John Cook and Todd Bishop.

Subscribe to GeekWire in Apple Podcasts, Spotify, or wherever you listen.

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