A cuddly new character brings warmth and joy to the world of gamified education
Singapore — Binance’s educational platform, Giggle Academy, has officially introduced GIGI, its first-ever plush toy mascot designed to inspire curiosity, emotional connection, and joy in young learners across the globe.
With a bright yellow body, signature round glasses, and an ever-present smile, GIGI is more than just a toy — it’s a symbol of learning through play. The mascot embodies Giggle Academy’s mission to make free, high-quality education engaging and emotionally meaningful, especially for children in underserved communities.
“GIGI is the heart of our mission — to make learning fun, accessible, and full of heart,” said a spokesperson from Binance.
“We believe in combining digital tools with real-world joy to foster a lifelong love of learning.”
More Than a Mascot: A Full Plush Toy Collection
Giggle Academy isn’t stopping at just one character. Alongside GIGI, the platform is launching an entire plush toy collection based on its colorful cast of characters from its Web3-powered educational universe. These soft, friendly figures help bridge the gap between the digital and physical learning experience, encouraging children to engage with stories, emotions, and knowledge on a deeper level.
About Giggle Academy
Giggle Academy, powered by Binance, is a free, gamified learning platform for children worldwide. Built on Web3 technology and rooted in a nonprofit model, it provides access to high-quality education through interactive storytelling, immersive character design, and playful engagement.
The new plush line reflects the platform’s unique approach: blending tech-driven learning with tactile, imaginative play.
Where to Find GIGI
The GIGI plush toy will make its debut at selected global events, with wider availability coming soon via the Binance Shop and through retail partnerships. Fans of the platform can also follow along as GIGI becomes the face of a new generation of learning — one hug at a time.
Discover more about GIGI and the Giggle Academy platform at www.giggleacademy.com
